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howies
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Life is complicated. Sport is simple.
Life is complicated. Sport is simple.

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Based in Wales, we get our fair share of the weather.

Which is why Pete and Hazel developed the Road Jean, made from water-repellent Epic Denim.

Here's Josh, putting them through some rather thorough product testing.

Find out more about our Road Jean here: goo.gl/6ZxTM
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These are our new hemp selvedge jean, The Hobo.

Hemp is renowned for being one of the most environmentally friendly and versatile crops around. It also makes a mean pair of jeans.

That's because hemp crops are sustainable and require no irrigation. So a jean like the Hobo, made from 40% hemp and 60% cotton, can save up to 2,400 litres of water when compared to a regular 100% cotton jean. That’s enough to give one person clean drinking water for two years. Gulp. In addition, hemp uses no pesticides or herbicides to grow as it is naturally antibacterial, which is great for you, the farmer and the field.

They’ve got a look we love too. The tiny white flecks of hemp fibre within the denim help give them a unique 'slubby' appearance. And adding to their natural feel, our Hobo jean has been coloured using indigo dye, which will give you a bit of the old ‘blue hands’ at first, but will age beautifully to give you a jean unlike anyone else’s.

This denim is completely new for howies this season. But as you know, to push things forward in life, you’ve always got to keep moving...

Just like a hobo.

See more: http://www.howies.co.uk/mens/clothing/mens-organic-denim-jeans/hobo-indigo.html
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Hobo - Hemp Selvedge Denim
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Enjoy your long weekend
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Last March, we rode through the night across the whole of Wales with Rob Penn and friends. http://vimeo.com/41501556
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Women's Tees from the howies Printshop. Get 'em before it rains. Printed by hand on organic cotton.
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2013-08-21
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Men's T-Shirts from the howies Printshop. Printed by hand on organic cotton tees.
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2013-08-21
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howies at 24 ore Feltre
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The Tour starts this weekend, and to commemorate the most famous cycling event on the calendar, we've created 3 Limited Edition Tour tees featuring the coveted race jerseys.

What are you; Leader, Sprinter or King of the Mountains?

http://www.howies.co.uk/rest-less-leader.html
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