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Shine Consulting, LLC
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We would like to report that we, and our families, are safe. Hurricane Irma pulled a devastating number of the State of Florida.

Here at Shine Consulting, we have been without power, internet, and telephone. We are expected to have full utilities restored in approximately 1 week's time.

We will do our best to provide support and services to our clients, for those with more immediate needs. We do appreciate the patience, concern, and support, of our clients, our community, our partners, and our connections.

It will take Florida much time to recover, but we shall do so together. Florida Strong.
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Backlinks are essential to ensuring your SEO is as efficient as possible. This is a great article on backlinks and is easy to understand.
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Everyone wants to feel significant. Especially to our peers and in our careers. Learn the first 3 steps in becoming more significant here:
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Why You Need To Improve Processes?

Learn what can happen, how to avoid it, and how to proactively manage your business better
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We get a lot of questions about Print Marketing. People often ask "does it still work?" Well, here's our thoughts on the matter.
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It's really that important to track where your leads are coming from. How else can you determine your ROI of each effort? How else can you determine who your best referral partners are? How else can you make executive decisions about your marketing budgets?
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When responding to unhappy customers, or negative online reviews, there are a few VERY important steps to consider:

1) Respond quickly
2) Head over heart. Do NOT let emotions control your reaction
3) Provide facts in a professional and appropriate way
4) Try to resolve the issue privately (offer PM or other contact methods on social media)
5) If the problem cannot be solved, try to refer them elsewhere. A proactive solution is always better than a customer who feels ignored
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Common Logo Design Mistakes that you want to avoid making
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Logo Design has an incredible impact on your branding. Check out some great examples of logos with brilliant design, and branding strength
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Free Samples - Should Your Business Do It?
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