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Well, the Autumn Budget has been delivered and it has to be said Mr Hammond looked fairly relieved afterwards. Even if the speech wasn’t particularly exciting, it’s been widely acknowledged that he managed to get through it without ‘messing up’ or scoring any own goals.

But what does the whole exercise teach us about how to communicate financial content?
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Budget time is approaching once again. How are you planning to communicate the key announcements of the first ever Autumn Budget to your clients, prospects and professional introducers?

We can provide you with the perfect opportunity to demonstrate you are up to speed and able to offer helpful insight – why not take advantage of our informative and timely commentary, which will summarise all the main changes and wider implications?
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How many times have you visited a website, read an email or scrolled past a tweet, where you have immediately said, “Wow that looks boring!” or, “What does that mean?” Probably a lot! The vast majority of the time this is because the company doesn’t have a content strategy and doesn’t have engaging, interesting content.

Having good content and, especially, a good content strategy is more important than ever in the digital world.

So we have put together 5 advantages of creating good content...
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Here's free access to one of our videos 'Why do you need financial guidance?'. Copy and paste the URL from the top of the unbranded page and share with your clients!
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Our expert design team have a wealth of experience in dreaming up imaginative storyboards and then producing eye-catching and memorable infographics. Why not liven up your copy in this way too?
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This original video offers prospects a powerful and emotionally compelling reason to talk to you first about their financial future.

It features stylish typographic animation, a charming script and a specially composed music track and is designed to be easily personalised to make the video indisputably yours.
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These days, people are much further down the buying process when they come to speak to you than they were in the past. They will have thoroughly checked out your website before they even think about contacting you, so you need to be sure your website is doing you justice.

Just actually having a website used to make you stand out! We are now, of course, way past that! So if everyone has a website, what steps can you take to make sure yours really shines?

‘But,’ you may be saying, ‘I don’t have the budget for a large website re-brand and design project.’ There are, however, various simple tricks of the trade you can adopt to get your website working harder for you, without embarking on a full re-design.
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Advisers! Do you need one single document to tell you everything you need to know about marketing your firm! You're in luck! Get it here! http://ow.ly/YvYsx
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