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Matthew Greenberg
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161 followers
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Check out this video on YouTube:

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Something +Alejandra Owens and #AARPSocial  team grapple with as we integrate into the #AARPmedia  team... how does social, blog  integrate with TV, radio, print, mobile, web etc. One of the most tangled issues in communications but cool to be able to trailblaze and solve! How's your org doing it? (H/T +Nisha Chittal  for sharing the +Digiday story)

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Continually impressed by the way Mashable works effective sponsorships into their blog posts.

Trader Joe’s x Parks and Rec | The High Definite
http://www.thehighdefinite.com/2011/07/trader-joes-x-parks-and-rec/

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