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Michał Pękała
80 followers -
I multiply web users for the living
I multiply web users for the living

80 followers
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Months of link color testing → makes sense! :-)

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Apps & blogs to improve your vocabulary - gathered by +Zapier 

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A good read from +Buffer​, despite some psychological mumbo jumbo

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Nice list of useful business/marketing/productivity tools (mostly free)

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An honest guide to blogging and promoting your content

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3 interesting LinkedIn summaries that can inspire to update yours

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"User social proof is particularly effective when it involves storytelling.

We tend to imagine ourselves in other people’s shoes when we read or hear a story. This is why stories are so persuasive and often more trustworthy than statistics or general trends. Individual examples stick with us because we can relate to them. Although statistics can be effective, it can be tougher to really see yourself in the aggregate the way you can with a personal account."

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How to Use Social Proof in Email Marketing

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Reasonable guidelines - improving e-mail CTRs by +Kissmetrics 
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