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Derek James
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Google finally announced registration details for their developer conference this year:

https://plus.google.com/u/0/107117483540235115863/posts/3S3aWKBfRb5

A previous post by a Google employee had said something like "brush up on your coding skills" for the registration process, leading many to speculate there would be some kind of technical vetting process for attendees to cut down on crashers who just wanted gadgets.

Instead, they've decided to just double the price tag. Just as with a number of other decisions in the past couple of years (the price hike for Google App Engine, removing the Just In category in the Android Market, etc.), Google is disproportionately hurting indies. Single-person shops like mine don't have extravagant travel budgets.

If that weren't bad enough, there was no mention of pre-registration for previous attendees. Looks like it's completely a free-for-all when registration opens.

If Google had perceived some issues with previous conferences regarding the attendee population, i.e. that the conference was being crashed by lots of non-developers, there are lots of ways to ensure that actual developers would be able to attend. But I guess doubling the price was just easier.

Now I'm not sure whether I'll be going this year. I've already seen some similar reactions from other devs. WTF, Google? You have an awesome developer conference, and you're making changes to registration that are likely to discourage actual developers from attending.

It's possible more details will come out that mitigate some of these issues (like early registration). But the info so far about Google I/O 2012 is very disappointing.

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Photos of my trip to Paris and London.
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Paris and London (41 photos)
42 Photos - View album

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