The End of Mobile Apps.
Yes it is coming, and its been something I have waited for. The backward idea that you build and sell desktop software on a device should have died when the free browser-based Web arrived in the early-1990's, replacing desktop pc software. The Mobile application model was doomed to fail by the over-priced service silos it created for itself. I so it shall.
The move by Apple and Google to port apps as "cards" or services was inevitable. Its one ironic step "back" to Web again and HTML5 markup pages if you ask me, which will pretty much make mobile apps/service models even more ubiquitous. What's left? XML data and some markup with script API's? Again, thats back to the Web Page markup model. That leaves us with mobile embracing the web again and free services ported by companies on not just phones, but car browsers, refrigerators, watches, etc. That spells doom for the old mobile app model as it should, but opens up tech to focus less on UI and eye candy, and more on ported services that are valuable to customers. Again, thats what the Web has been doing via pages and xml data exchanges the past 15 years. So its an exciting change. And we will see mobile devices now finally becomes more user-centric rather than app-centric. Thank you Google and Apple!