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Danling Xiao

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The Internet IKEA forgot about is the whole new level of thinking and ways of communicating with its customers in the digital space. To reach its growing goal of 85% by 2020, IKEA should start listening to its customers and rethink about its shopping experiences, rather than just expanding globally and taking up new markets. +Fast Company 

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How do websites help customers shop during work hours in pre-Christmas 2014? A sensor that alerts user when the bosses are approaching would be nice to have. #uxdesign #ecommercewebsite  

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Better search. Dynamic content. Real-time interaction. What are your thoughts on how Airbnb can improve its website user experience for top-of-funnel users?

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Airbnb’s vagina-like logo -  strategic decision or creative misfire?
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