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Cristie Reed

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In this informative session, presented by the SEMPO Education Committee and Industry Expert Guest Speakers, we will discuss Scaling a Search Marketing Business.

Corey Morris, Director of Digital Strategy, ER Marketing
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Corey Morris serves as the Director of Digital Strategy for Kansas City-based integrated marketing agency, ER Marketing. With more than a decade of experience in the digital marketing and web agency world, he leads strategy for digital marketing campaigns and website projects for clients across a wide range of industries and company types. His analytical and competitive abilities make him a natural at leading local and national brands to success in the digital field. His ability to build sustainable ongoing strategies has resulted in numerous brands receiving staggering results and increased ROI. Corey serves as a key thought-leader for technology teams, his agency and his clients. His vision and drive lead his previous agency to a 750%+ increase in digital marketing revenue.

Corey enjoys the fast paced worlds of technology and marketing and previously co-hosted Tech Circuit–Kansas City’s first radio show dedicated to the region’s growing status as a tech hub. Additionally, Corey serves as the Leader for the Kansas City presence in the SEMPO Cities program and has served, and continues to serve, as MC and host of the Kansas City Search Conference. His passion for sharing knowledge and strategies within the industry has featured many national and regional speaking appearances including SMX West in Silicon Valley. The passion to continue learning daily and to share learnings with others in the industry is what fuels his success and growth in the industry.

Steve Plunkett, Sr. Search Scientist
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Steve is an accomplished SEO scientist responsible for diagnosing trends in all aspects of search engine optimization and Internet-user behavior. His areas of expertise include keyword research for psychological relevance, online reputation management, Internet conversion strategy, and digital and analog asset search optimization. He also specializes in organic SEO and user behavior in social networks. He has been involved in the strategy and execution of over 500 websites for both small businesses and Fortune 500 companies. He has spoken for the State Bar of Texas, SearchExchange, BlogWorld, PubCon Dallas, PubCon Las Vegas, and both district, national and regional conferences and conventions for the American Advertising Federation. Additionally, he has served on the board of directors for the Dallas Ad League, was President of the East Texas Ad Federation, and was the Internet privacy advisor for the 10th district of the American Advertising and National American Advertising Federations. Steve studies user behavior across multiple devices and need states, his daily focus is on brands in search, (voice, organic, mobile) and social.
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