Our vision is to continue to offer high, consistent quality, value-for-money products and strive to satisfy the high standards that our consumers have come to expect from our products.
Promasidor began selling the Cowbell brand in the Democratic Republic of Congo (then Zaire) in 1979. Today Cowbell is sold in many countries across the African continent including Ghana and Promasidor has operations in over 30 African countries to date.
In Ghana, Promasidor commenced operations since 1999 and through dint of hard work, their range of products have become firm favorites among consumers. Cowbell is their leading brand and has grown to include a number of well-received line extensions: Cowbell Coffee milk, Chocomalt, Sweet milk, Strawberry, Mocha, Coconut. Miksi- the creamy, tasti alternative - is another of its popular milk powder brands as well as Loya milk powder, a full cream brand.
The Promasidor group also markets Onga seasoning powders, which are available in a wide range of delicious flavors ideally suited to Ghanaian tastes.