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Michael Floyd
Works at Motor Trend magazine
Attended Wayne State University
Lives in Los Angeles
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Mustang 50th car is solid...
With the Mustang’s 50th birthday upon us, Ford is introducing the 2015 Ford Mustang 50 Year Limited Edition at the 2014 New York auto show.
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One of our greatest April Fools pranks ever. People love the Bronco apparently.
After almost 20 years since the Ford Bronco was last built, we might see an all-new wild steed in the Ford lineup coming soon. Is this the 2016 Ford SVT Bronco? From Four Wheeler Magazine at Four Wheeler Network
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Michael Floyd

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I'm an STI guy, but make me choose one to drive every day and it's the BMW
He unbuckled from Subaru's 305-hp Subaru WRX STI Launch Edition. The all-wheel-drive sled, in iconic blue paint with gold wheels, looked as if it mistakenly bypassed the Oregon Trail Rally's start line.
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Aw yeah, three of the greatest performance cars in the world, going at it. Merica (+Camaro), Japan (+Nissan GT-R) and Germany (+Porsche 911 Turbo S)
Motor Trend compares the new Chevrolet Camaro Z/28 against the Porsche 911 Turbo S and the Nissan GT-R Track Edition -- find out what happens here in this exclusive comparison test.
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Why? Why the hell not!
On this episode of dirt every day, Fred and the Poly Goats are building a giant go-kart out of an old RV. Watch Episode 28 to see Part 2 of the build! From 4-Wheel & Off-Road Magazine at Four Wheeler Network
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Michael Floyd

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Love the look of this +Ford Motor Company Mustang.
This 1968 Ford Mustang was originally purchased for Larry Ashely's wife, however the restoration took some time to begin. Catch the story in the article, Mail-Order Pride.
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And here's the Z/28 v GT-R v 911 Turbo S video. Great stuff by +Jonny Lieberman 
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Cool story about one of the first Pony Cars ever
Check out this 1964½ Ford Mustang in the article Hard to Top. Bob Fria’s base-model 1964½ Mustang, 5F07U100002, is the first production hardtop
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"She's a beauty. She's one in a million girls"!
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Cool take on the new +Chevrolet +Camaro Z/28 and a pro-touring 71 Camaro
It’s Camaro war as we compare the 2014 Chevy Camaro Z/28 to one of the best pro touring second-gens in the world.
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Story
Tagline
Pullin' the levers behind the curtain at MotorTrend.com
Introduction

As a born and bred Detroiter, Michael Floyd was immersed in the culture of his beloved Motor City since the time he could ride a Big Wheel. From his tire-smoking 1970 Chevy Nova to the 1967 Ford Thunderbird he still owns and drove in the first-ever Woodward Dream Cruise, he has a deep appreciation and reverence for classic Detroit muscle and is an unabashed booster of his oft-maligned hometown.

Floyd feels just as strongly about journalism and publishing as he does about Detroit. His 20-plus year career began as a copy aide at the Detroit Free Press while he worked his way through journalism school. During his tenure at the Freep, he helped launch the Freep’s Web site www.freep.com in late 1996 as well as the gone but not forgotten Auto.com.

Then Autoweek magazine came calling, looking for an editor to take the helm of Autoweek.com. There he was a one-man band -- coding, writing, editing, and designing -- helping turn a once sleepy magazine site into a major player in the automotive space. During his tenure, he won an award for his 2005 Geneva auto show coverage.

From there it was onto the left coast to take the helm of Motor Trend’s Web operations. He has led a total transformation of how Motor Trend operates in the online space, dramatically increasing traffic and overseeing a major expansion of the Motor Trend group’s digital footprint. He has also helped shape MT’s presence in the video and social media arenas.

Along the way, Floyd has been around the globe several times over covering the world’s biggest auto shows, evaluated countless cars of all shapes and sizes, and has become an expert on the auto industry as a whole. 

Education
  • Wayne State University
    B.A., Journalism
Basic Information
Gender
Male
Other names
Mike Floyd, MT_Floyd
Work
Occupation
I'm the digital director for the Motor Trend Automotive Group
Employment
  • Motor Trend magazine
    Digital director, present
  • Detroit Free Press
    Journalist/Web Editor, 1992 - 2000
  • Autoweek magazine
    Journalist/Web Editor, 2000 - 2006
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Los Angeles
Previously
Detroit