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Stone Temple
4,903 followers -
Web-Marketing and Brand Management via Search and Social optimization
Web-Marketing and Brand Management via Search and Social optimization

4,903 followers
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Is Google AMP Right for Your Site?

Google AMP promises to deliver your mobile pages at ⚡️ lightning speed ⚡️. Better speed on mobile = better engagement and more conversions. But many feel AMP causes compromises that make it not worth the effort.

In the most comprehensive study of actual use cases from major sites, Eric Enge blows up 💥 the myths about AMP and shows how it can be made to drive amazing results.
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Explores the implications of new additions to Google's Search Quality Rater Guidelines that highlight the importance of using high-reputation, authoritative authors for your content. Included: Practical tips for both publishers and authors!
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In 7 transcribed video conversations, our +Eric Enge chats with artificial intelligence expert +Christopher Penn of BrainTrust Insights about the impact these technologies will have on search and more.
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You can’t manage what you don’t measure 📏. But how do you know what your analytics should measure?

In this episode of our popular Here’s Why digital marketing video series, Eric Enge gives you four fundamental principles that should define your approach to analytics.
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Nobody's sure how rapidly voice interaction with devices is growing, but all agree it will be the future of search and beyond. Learn how to get ready for the changes in every area of your business!
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Eric has created a new machine learning app to help Mark improve his driving. Can anything perform such a miracle?

In this episode of our popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge explains what benefits Google tries to get from machine learning to improve the quality of search results.
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You WANT to rank for that keyword. You NEED to rank for that keyword. But you still might not be able to! 🤨

Why not? In this video we explain why certain KWs may be out of your reach, but also how to determine where your ranking efforts will bear more fruit.
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Our new study shows that Google continues to change the sources for featured snippets in search at a high rate.

Also learn:
⚡️Differences between mobile & desktop featured snippets
⚡️Knowledge Graph churn rate in search
⚡️Top domains used in FS's
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Our new study shows that Google continues to change the sources for featured snippets in search at a high rate.

Also learn:
⚡️Differences between mobile & desktop featured snippets
⚡️Knowledge Graph churn rate in search
⚡️Top domains used in FS's
Add a comment...

Post has attachment
You WANT to rank for that keyword. You NEED to rank for that keyword. But you still might not be able to! 🤨

Why not? In this video we explain why certain KWs may be out of your reach, but also how to determine where your ranking efforts will bear more fruit.
Add a comment...
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