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Jeffrey Jones
Works at Nielsen Company
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Jeffrey Jones

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Jeffrey Jones

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This is an interesting article on how advertising takes advantage of the latest psychological research: http://blog.buysellads.com/2011/06/the-sneaky-psychology-of-advertising/?view=infographic
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Work
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AdWords • Analytics • content marketing • eCommerce • marketing automation • online advertising • relationship marketing (CRM) • social media marketing • SEO • user experience • website creation and management (CMS) • branding • campaign management • consumer insights • direct marketing • ROI • market research • media planning • new product development • pricing • Adobe Creative Suite – Dreamweaver, Illustrator, InDesign, Photoshop • SPSS • Adobe CQ • ExactTarget • Salesforce CRM • Clicktools • Radian6 • Marketo
Employment
  • Nielsen Company
    Associate Director, 2012 - present
    Develop and lead Nielsen Pacific’s digital marketing strategy and create processes and tools to guide local team in execution. Manage existing client portfolio and foster positive partnerships with key client decision makers to strengthen and grow business.
  • Ezidebit
    Senior Marketing Manager, 2007 - 2012
    Planning and managing all marketing and advertising activities at Ezidebit, Australia and New Zealand’s largest third party payment service provider. Ezidebit offers businesses digital and eCommerce payment channels to collect customer payments via mobile, web, phone and direct debit.
  • Colmar Brunton
    Market Research Account Manager, 2004 - 2007
    Ran large-scale quantitative and qualitative research projects within market research agency, developing client relationships, writing proposals, managing fieldwork and delivering reports.
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Jeffrey Jones is an Associate Director at Nielsen specializing in digital marketing, eCommerce, consumer packaged goods.
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