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Socialbakers
4,283 followers -
An AI-powered marketing suite for brands and businesses of any size. Helping more than 10,000+ digital marketers make smarter investments on social media.
An AI-powered marketing suite for brands and businesses of any size. Helping more than 10,000+ digital marketers make smarter investments on social media.

4,283 followers
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Advertising is what makes the Facebook marketing world go round. But in order to get the most out of your budget you need to get your targeting right. We’ve tested some of the most used targeting options out there to find the perfect one that will get more conversions for less cash. Read on to learn how we were able to to lower our costs and increase conversions hassle-free.
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27 awesome Instagram tips for your marketing needs:
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We sat down with Luca Rimoldi from 90/24 Media to discuss how brands are leveraging athletes for their influencer marketing campaigns. See what all marketers can learn from the digital media company specialized in fostering relationships between commercial sponsorships and football athletes.
+90/24 Media
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ICYMI: In their move to bring more transparency to social, Facebook has made all active ads available to the public - but this is nothing to panic about! Read on to learn how to use this new change to your advantage.
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Instagram has a truly unique ability to keep users engaged, which savvy businesses can use to their advantage. But while maximizing Instagram interactions is surely beneficial to marketers, it shouldn't be a goal on its own.

Instead, brands advertising on Instagram should focus on leveraging Instagram engagement to drive their business objectives:
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Brands have started to embrace influencer marketing like never before, and for good reason. But in this article we are going to flip things on its head, and instead of focusing on working with influencers, we are going to look at the ways in which you, yes you, can become the influencer. It’s not an easy path, but it is very much doable.
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We’ve sifted through our database of millions of influencer profiles to find the best Instagram travel accounts that you should follow now. Read on to see which influencers made it on our top 10 list.
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Do you want to go live on Facebook? Thinking about how to get the most out of your Facebook Live stream? You’re on the right track, there’s not a better way of showing your brand’s personality, in real-time, and in such a cost-effective way.
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Did you know that social media can have a direct effect on your SEO? If done correctly, social media can drive organic traffic, generate high engagement rates, and improve SEO rankings.
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Believe it or not, user-generated content doesn’t get the reputation it deserves. Though marketers know it can be a powerful force to add to your content marketing strategy, many still struggle to jump on board. Read on to learn how adding a touch of UGC can make a big impact.
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