Ever wondered, what is social proof? Why social signals matter? And how it can impact your site's search ranking?
Well, social signals or social proof referred to the positive influence created when someone finds out that others are doing something. (http://tcrn.ch/1bMjxHF)
Through social proof, we assume that a crowded line outside of a gadget store means that their products are popular, or when we see a velvet rope and crowded line outside of a club, we assume it's a great place.
How Social Signals Impact Search Engine Rankings?
Just because Facebook and Twitter aren’t driving you a ton of sales doesn’t mean you shouldn’t leverage them. Why? Because both Google and Bing use data from social sites in order to determine how high to rank your website.
To show you how social media impacts your search rankings, has shared a GIFographic that explains the correlation.
Pin it: http://www.pinterest.com/pin/381539399653383014/
To enlarge this visual: http://quicksprout.wpengine.netdna-cdn.com/wp-content/uploads/2014/01/howsocialsignalsimpactrankings.gif
You can ask anything about SEO and social signals to Neil here: http://www.quicksprout.com/2014/01/31/how-social-signals-impact-search-engine-rankings/
#SEO #socialsignals #socialmedia #infographic