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Maher Dosoqi
Works at Petra Advertising
Attended AUST
Lives in Dubai
11 followers|14,868 views
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If it was HSBC's Strategy, whoever the genius behind it needs to quit his/her job. If it was agency's blunder, it must be fired.

http://goo.gl/tpPiyH

#Marketing #Advertising #Branding #fail  
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Maher Dosoqi

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Check this interesting Poll results on (Social Media I Can't Live Without) in UAE!

#Marketing #Digital #SMM #Social #UAE #Dubai   #MyDubai   
Of the 3 772 respondents asked to choose what social media platform they can t live without 51 said WhatsApp
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Business success depends on proper Human Factor & Business Setup. According to the model developed by McKinsey, a leading consultation firm, there are 7 Elements Framework for the success of any organization:

A). Software: Skills, Staff, Style & Shared Values
B). Hardware: Strategy, Structure & Systems

Both Software & Hardware works together to achieve the "Shared Values".

1. Skills: what is the skill-set level of the staff?
2. Staff: who are they and their qualification & experience?
3. Style: what is the leadership style in your company?
4. Strategy: what is the plan of actions you have to succeed?
5. Structure: what is the organizational structure in your company?
6. Systems: what are the activities, procedures and processes?
7. Share Values: what are the values your company stands for?

Changing one single element will change all other elements, and neglecting one element will negatively affect the rest of elements.

This framework helps you identify the weakness in your existing business during the change process or to setup a strong one from the scratch.

#Business #Marketing #Success  
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Dinner Time

Taboleh & Cucumber Juice 
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Social Media Video consumption and sharing on Facebook is aggressively competing with Youtube!
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Have him in circles
11 people
Muhsin bogha's profile photo
Ali Mahboob's profile photo
Daniela A. Caviglia's profile photo
Rich Wood's profile photo
Social Media Hacking's profile photo
Sarah Taylor's profile photo
NURIE GALVALUM's profile photo
Powerhouse Properties | Dubai Real Estate Dubai Property's profile photo
Kristy Lorde's profile photo
 
Psychology & Reasons Why People Share Content on Social Media

#Marketing #Social #SMM #Conent #Psychology  
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Maher Dosoqi

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It is estimated that Digital Advertising spend will exceed $52 Billion vs $27 Billion for Traditional Advertising that is massively declining every year in the US market.

If you are still living in the Traditional Advertising world and strongly supporting it, you better pack your bag now and look for another job.. or Shift_Digital.
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Maher Dosoqi

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We live in the Information-Overload time. It is estimated that over 1.1 Billion Websites are in existence today.

Many of us feel Anxious being overwhelmed with information (News, Stats, Information) about all topics and in many formats (Text, Images, Video, Audio) which might be right or wrong.

Therefore, we need to cut through the clutter and to only focus on (Few But Rich) channels and getting information from certain websites, Facebook pages, video channels, blogs, email newsletters etc. that will help us staying updated on the topics that we are interested to learn about.

Start cleaning up your Facebook pages and unsubscribe from newsletters that doesn't add any value to your life, but wasting your time and energy.

Do not try to learn about Everything. Focus and be Selective.

It's all about Quality, Not Quantity.
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Maher Dosoqi

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2015 Social Media Statistics
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People
Have him in circles
11 people
Muhsin bogha's profile photo
Ali Mahboob's profile photo
Daniela A. Caviglia's profile photo
Rich Wood's profile photo
Social Media Hacking's profile photo
Sarah Taylor's profile photo
NURIE GALVALUM's profile photo
Powerhouse Properties | Dubai Real Estate Dubai Property's profile photo
Kristy Lorde's profile photo
Work
Occupation
Marketing Manager
Skills
Marketing, Digital, PR, Design, Copywriting, Project Management, SEO, SEM, Social Media
Employment
  • Petra Advertising
    Division Manager, 2011 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Dubai
Previously
Amman - Riyadh
Story
Tagline
The World is Moving Digital.. Are You Following?
Introduction
Jordanian Marketer living in Dubai.
Education
  • AUST
    Computer Science, 1996 - 2001
Basic Information
Gender
Male