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Lisa Larter
3,715 followers -
I integrate modern marketing with effective strategy to dramatically improve sales and profits.
I integrate modern marketing with effective strategy to dramatically improve sales and profits.

3,715 followers
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You need to understand the problem and the desired outcome that your potential customer is looking for.
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Don’t get sucked into the online marketing game. It’s not as easy as you think it is.
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This past week, for the first time in my life, I saw companies stand for inclusion, and against hate. It was a beautiful thing.
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Often, small local business owners get so caught up in the ways they have always run their business that they fail to see ways to innovate and change to create a growth environment their business.
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Planning in your business doesn't HAVE to be so boring...
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You cannot expect your business to grow if your customers have poor experiences while shopping with you.
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5 things you absolutely NEED to stop doing when you're trying to utilize social media messenger to gain customers.
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Too often, business owners that have established a sizeable customer base abandon this very important aspect of business.
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If you are trying to share your existing thought leadership with a larger audience, adding another channel for your existing audience to follow isn’t going to help you expand, it’s going to dilute what you’re currently doing.
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Asking for help is not a weakness, and it's something men typically don't have a problem with.
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