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B.L. Ochman
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Lives in New York
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B.L. Ochman

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Thanks Ray! I love the way you are breaking the #RayLunchBunch  show into segments. :)
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Appreciate that, B.L.. There's a lot of great content in our shows and it's a shame it doesn't get as wide a distribution as possible. 
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Finally made a channel trailer for my YouTube channel, and used the new editing tools that allow you to edit in the middle of a video instead of just at the beginning and end.

Find them under Creator Tools.and see how to use them in this terrific video Edit From the Middle on YouTube by +Chad LaFarge 
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Please do not follow this profile
Please follow +BL Ochman at
Thank You!
Works at as 10+ years director-level experience conceiving, selling and executing the sophisticated integration of traditional and new media marketing for blue-chip corporations.; Goo
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This is not my correct profile. please follow me at
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Here's information on how to use the new SHOWCASE app for Google! Hangouts.
B.L. Ochman originally shared:
The Showcase app for Hangouts and Live Events has just been released in Beta. It allows you to click on links and even make purchases during a Hangout.

The host can share websites, blogs, videos, product demos, documents, slides and more during the Hangout. You also will be able to see and click on those links in the replay video after the event.

Here's a look at how it works for you as a viewer.

The app is new, in beta and more than a little clunky. But, when it's released in 2.0 version, it'll be a game-changer for Hangouts.
This Hangout On Air is hosted by B.L. Ochman. The live video broadcast will begin soon.
How to view a Hangout that features the new Showcase app BETA
Thu, July 31, 2014, 11:24 PM
Hangouts On Air - Broadcast for free

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Preview, Beyond Social Media Show # 50
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Beyond Social Media Show # 49
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Social marketing strategist for Fortune 500 companies including IBM, Cendant, Transitions Lenses, McGraw-Hill; Publisher, What's Next Blog, co-founder
    Publisher, 2002 - present
    Founder, 2007 - present
    SVP Digital Comunications/Founder, 2012 - present
  • AFS Intercultural Programs/Contractual
    Sr Creative Technologist, 2012 - 2013
  • Proof Integrated Communications
    Managing Director of Emerging Media, 2010 - 2011
    President/Founder, 1996 - 2010
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
New York
Don't follow here GO TO


Uniquely experienced, ROI-focused Google Plus coach, executive digital marketing communications & social media strategist

Please follow me at my other G+ profile it's the one I check & update 
Contact me if you'd like to discuss ways to use emerging media marketing to drive traffic and sales to your business.


Leader with 15+ years of experience integrating successful, results-driven Internet marketing strategy with creative technology and social media.

B.L. Ochman has been creating high-yield, kick butt Internet and emerging media marketing strategy for Fortune 500 companies since 1995
Please follow me at my other G+ profile
I help companies integrate social marketing strategy into data-driven, ROI-based communications in order to engage their audience and increase their sales.

Recent accomplishments include:
  • GooglePlus coach
  • CEO Maximum-Plus Workshops for Google+ Success
  • Strategy for re-branding of Mrs. Fields Cookies.
  • Producer of web content, date-driven social media campaigns, corporate blogs for Fortune 500 companies including Meijer, Stacks & Stacks, Simon & Schuster, American Greetings
  • Leading a team creating a global online and mobile community for non-profit AFS Intercultural Services. the world's largest foreign exchange program for high school students.
  • Creator "Sightings, a Facebook social game I created for Transitions Lenses
  • Chief architect of a specialized social influence measurement and analysis platform in use by Light Squared, Transitions Lenses, Avon and other major corporations
  • Lead  the creative team of, blog at What's Next Blog (an AdAge Power 150 blog
  • SVP Digital/Co-Founder  - where pet lovers can create and send free ecards using their favorite pet photos
  • Contributor to AdAge Digital Next, Social Media Today and many others
  • Publisher, Ethics Crisis - where you can anonymously confess the most unethical thing you ever did in business and readers can vote on how bad they think it was
- Internet marketing strategy, with emphasis on emerging media
- experiential marketing campaigns ranging from Facebook games to online contests to community creation
- digital reputation management 
- social media research to determine who is influencing your brand
- C-suite and corporate coaching and social media strategy 
- proven record in high-yield blog advertising campaigns

As a leader in social media marketing, I created the renowned, precedent-setting Up Your Budget Treasure Hunt for Cendant. 

This 4-week, 16-city search for $160K in cash was the first-ever entirely blog-based viral marketing campaign, promoted exclusively through blogger outreach and blog advertising.

In only 4 weeks, it generated a million unique visits, over 10 million page views, and more than 300 online and offline stories – for less than the cost of a 30-second national ad on network TV. 

I conceived, edited and launched and the 25-author blog-based online community Clutter Control Freak, for Stacks and Stacks a California-based top 300 Internet retailer of products for home and office organization. Launched in July 2007, the blog was recently voted one of the Top 10 Business Blogs. 

My articles and case studies about Internet marketing trends appear in MarketingProfs, MediaPost, Businessweek Online, and several other publications.

Before turning my talent to the Internet in 1995, I ran an award-winning New York PR firm that grew to one of the 100 largest independent PR firms in the US, with clients including Stew Leonard’s, Miracle-Gro Plant Food, The American Dairy Association, Kaneka Corporation (Tokyo: JKFC) and many more.
Bragging rights
Internationally followed blogger since 2002; grow orchids on my windowsill; and I'm a really pretty good swing dancer. One of 25 of The Most Powerful and Influential Women in Social Media; Top 150 Social Media Marketing Influencers 2012; AdAge Power 150 blogger. Contributor to AdAge Digital Next, Mashable, MediaPost and BusinessWeek. Blogger since 2001. Speaker at more than 25 conferences, often as keynote.
  • Pls follow me at - NOT here
    Journalism, 1973 - 1977
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