leverages SIM Partners Technology to Extend National Marketing Efforts Locally for More Than 10,000 Agents.
"SIM Partners will optimize content and location information for Allstate to help more than 10,000 agents improve their visibility in local search results and online directories. SIM Partners will specifically manage data distribution and optimization with its automated local marketing technology to drive incremental clicks and calls to individual agents. Using the content management system, Allstate agents can easily update and maintain their agent web sites to better suit each local market. Additionally, the program will provide detailed reporting at a brand, regional and agent level."