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Debbie Laskey, MBA
Brand Marketing & Social Media Strategist
Brand Marketing & Social Media Strategist

Debbie's posts

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A Review of the #Ads from #SuperBowl51
Super Bowl 51 may easily go into the history books as the best in history with its overtime surprise win, but if you live and breathe marketing and branding, the ads are the day’s focus. With a staggering cost of $5 million for 30 incredibly short seconds, ...

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Five Ways the New Year Can Jump-Start Your Personal Brand
Image Credit: With the arrival of the New Year, it's time for clean slates in the marketing arena. Many marketing budgets have been refreshed and are set back to zero. Marketing campaigns have new objectives, and metrics have yet to be met. With a...

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Do Loyalty Programs Create Strong Brands or Lose Customers?
Do you ever drop your key ring because it carries too many loyalty cards? Or do you use one of the many loyalty program applications on your smartphone to access your accounts, points, discount coupons, and other program perks? Whatever way you access your ...

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Top 10 Marketing Highlights of 2016
With 2016 now history, it's time for my annual "Top 10" marketing highlights post – incredible to believe this is my 7th annual post featuring annual marketing highlights. Without further ado, let's get to it! What campaigns were great? Which were duds? Wha...

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Coaching, Mentors, and #LeadershipTips, Oh My!
A prominent aspect of the 2016 Presidential Election was the glass ceiling. To quote Hillary Clinton, “We still have not shattered that highest and hardest glass ceiling. But some day, someone will.” Following the election on November 10, I discovered a cha...

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Six Branding Tips from the LA Auto Show
If you're a car fan and ever find yourself in the Southern California area during November, make a detour and head directly to the Los Angeles Convention Center to attend the LA Auto Show. Whatever make or model you think you'll like, you're sure to be surp...

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Five #LeadershipTips from the 2016 Presidential Campaign
Today is the 58th Presidential Election. Without a doubt, this election is the pinnacle of one of the most tumultuous campaigns in American history. Hopefully, our new leader can unite the country - Democrats and Republicans, old and young, members of all e...

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Five Social Media Secrets That Never Go Out of Style
Anyone who spends time in social media has one or two favorite platforms. Some may prefer using Twitter, some may prefer using Facebook, and some may prefer an obscure site or one that fits a specific industry. Many of us who use social media as a marketing...

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Three Branding Lessons from Binge Watching
Recently, I had some time to catch up on what, for me, was a new TV show. Since I’ve seen every LAW AND ORDER marathon, this chunk of time was dedicated to watching the first three seasons of HOMELAND. With talented actors and a plot filled with twists and ...

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Brand Experiences, Brand Ambassadors and Brand Advocates, Oh My!
The subset of marketing known as branding, brand-building, brand engagement, brand experiences, and brand equity is my passion, so when I run into someone who shares this passion, I like to talk shop. Years ago, I had the pleasure to meet Elaine Fogel as a ...
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