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Ryan Pinney
Works at Pinney Insurance Center, Inc.
Attended University of Phoenix
238 followers|56,916 views
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Ryan Pinney

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If you've wanted to start blogging but put it off because you weren't sure how to start, this post will help. It goes over 8 things you should think about before you start - things like who you're targeting and what makes your voice unique as an advisor.

#bloggingtips   #insuranceagent  
From developing your voice to planning an editorial calendar, here are 8 tips about blogging for financial advisors.
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Ryan Pinney

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What kind of data can marketers expect to collect from wearable devices? Find out in the article below - and it's worth reading because these are the same kind of devices that may inform underwriting in the near future. 

#lifeinsurance   #wearabletech  
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Ryan Pinney

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There's a great point here about automating our services as financial advisors - it's a great way to reach millennials. From a recent panel discussion at the Investment Company Institute's annual conference: What's "turning on" millennials, which is innovation, new ways to use technology and a “desire for more intuitive services,” Sieg said, “is going to more rapidly turn on other generations.”

#millennials   #financialadvisor   
Figuring out how to serve the now-largest of the generations is worth it
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This post has some good analysis on what it takes to engage millennials - as a client, prospect, or even an employee. If you're struggling to connect, keep in mind that 65% of millennials said the opportunity for personal growth was the most influential factor in their current jobs. As financial advisors, we have to bring that sense of personal growth into what we teach them about finance and managing money.

#financialadvisor   #marketingtomillennials  
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May is Disability Insurance Awareness Month - and it's a great time to reach out to your younger clients and ask if they've considered what they would do if they weren't able to work. Many clients don't realize that disability doesn't just mean "accidents." It means a back injury, cancer, heart trouble, or other relatively common health conditions that can keep them out of work. If they don't have a financial back-up plan, disability insurance can help.

#CarpeDIAM   #incomeprotection   #disabilityinsurance  
Most disabilities are not caused by accidents but by back injuries, cancer, heart disease and other illnesses.
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Ryan Pinney

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May is Disability Insurance Awareness Month
Need help selling DI? From downloadable sales kits to infographics to pre-written social media posts, you can get our free DIAM materials on the Pinney Insurance disability page. Your clients' earning potential is their most valuable resource. It's time to help them protect it!

#carpeDIAM   #incomeprotection   #disability  
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Have him in circles
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Ryan Pinney

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Guess what one of the worst money mistakes people in their 30s make? Not having long-term disability insurance. Another big mistake is prioritizing a child's education over saving for your retirement. We help our clients avoid these pitfalls by looking into a mix of disability and permanent life insurance, which builds cash value that can supplement retirement income.

#retirementplanning   #financialadvisor  
After a decade of experimenting, failing, and...
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Are you using video to talk to millennials? If not, you should be!
Millennials are 150% more likely to comparison shop with video and 146% more likely to watch a video on a company’s website while shopping online. They're also 264% more likely to share videos about a product or company while shopping online than Baby Boomers. 

#millennials   #videomarketing  
Animoto found that Millennials are 264 percent more likely to share videos about a product, service or company while shopping online than Baby Boomers.
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According to a Gartner study, “By the end of 2016, insurers leading in digitalization will financially outperform slower digital adopters by 100 percent.”  If you haven't started doing things like segmenting your customer base to provide tailored marketing and buying experiences or using analytics on your website, the time is now. The article below explains four key ways to jump on the digital bandwagon.

#insurancesales   #insuranceindustry   #financialadvisor  
Technology plays a fundamental role in how businesses improve to gain a competitive advantage. Here\'s what that means in 2015.
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So very true, Ryan!
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The slideshow below has some good tips for attracting millennial clients. The first tip - show your personality online - is especially true. It's hard to engage millennials with traditional marketing. Being yourself adds authenticity and value, two things younger clients often will respond to.

#financialadvisor   #marketingdigital  
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Are you ready for "mobilegeddon"?
Google's most recent algorithm update means your website has to be mobile-friendly. The easiest way to do this is to use a theme that's already designed to be responsive. The tips and tools in this article can help you make sure your site gets found by clients and prospects on smartphones or tablets.

#mobilefriendly   #webdesign  
In the wake of Mobilegeddon, ensuring a good experience for your mobile users is more important than ever. With Google now giving preference to mobile-friendly sites in the search rankings, now is the time to ensure optimal mobile performance by conducting a mobile usability audit. Ensuring your site is performing optimally [...]
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Online Meetings - Easier for Us and for Clients?
If you're having trouble connecting with clients in person, virtual meetings may be the way to go. I use both of the tools in the post below (join.me and DataRaptor) to communicate with clients and staff. Which tools do you use to make communication easier?

#techtuesday   #techtips  
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People
Have him in circles
238 people
Vicky Dobbin's profile photo
Pinney Insurance Center, Inc.'s profile photo
Tom Petersen's profile photo
Diego Fernando's profile photo
Devin Andersen's profile photo
Samantha Wright's profile photo
Bryan Lee's profile photo
LifeHealthPro's profile photo
Mike Woods's profile photo
Work
Occupation
Financial Professional
Skills
Life Insurance, Disability Insurance, Annuities, Income Planning, Estate Planning, Retirement Planning, Wealth Transfer, Tax Planning, Charitable Giving, Premium Finance, Lead Generation, Sales Automation, and Internet Marketing
Employment
  • Pinney Insurance Center, Inc.
    VP, Sales & Marketing, 2012 - present
  • Pinney Insurance Center, Inc.
    Director, Affinity Marketing, 2010 - 2012
  • Pinney Insurance Center, Inc.
    Brokerage Director, 2004 - 2010
  • US Department of Defense
    Avionics Tech, 2001 - 2004
  • Robinson Armament Co.
    Plant Manager, 1999 - 2001
  • Ultimate Electronics
    Sales Representative, 1997 - 1999
  • United States Marine Corps
    0331 / 6492, 1992 - 1997
Basic Information
Gender
Male
Apps with Google+ Sign-in
  • Clash of Clans
Story
Tagline
Financial Advisor, Author, International Speaker, & Technology Consultant to the Financial Services Industry
Bragging rights
President, National Association of Insurance & Financial Advisors - Northern California Chapter (2011-'12), Qualifing Member, Million Dollar Round Table (MDRT) Top of the Table - 2008, '09, '10, '11, '12, '13, American by birth and US Marine by the grace of God.
Education
  • University of Phoenix
    Business Managment, 1999 - 2001
Links
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Ryan Pinney's +1's are the things they like, agree with, or want to recommend.
An alternative to ROR that will change the way clients think about inves...
www.producersweb.com

Is ROR the best way to discuss and pick investments? I don’t think so.

$6000 Scholarship Video Contest
www.wholesaleinsurance.net

Make a video about life insurance and have your friends vote to win one of 3 scholarships.

$6000 Scholarship Video Contest
www.wholesaleinsurance.net

Make a video about life insurance and have your friends vote to win one of 3 scholarships.

Robinson Armament Company - Official Homepage
xcr.robarm.com

Products. All of our products. The XCR-L, XCR-M and all the accessories you will ever need. We also have a full assortment of parts, should

3 Indispensable Mobile Marketing Tips
www.producersesource.com

Mobile marketing is a rapidly growing field and for good reason. If you are like many, you can't resist the instant gratification a text mes