A study done on real estate agents' comments on listings, has come up with some remarkable results. You are negatively influencing a property's sale price and/or increasing the time on market if you are using any of the following words in the comments section of a listing:
Goodbuy (Good buy)
The report also points to words that have a positive impact on price and time on market. Those are:
The next time you enter your listing comments, you may want to consider your words more carefully.
So, with this study out for a while now, why are these words still common on home listings? Are there any other words you can think of that may elicit the opposite response to their intended use?
You can read the full report, which is somewhat technical, at http://is.gd/38fSC0
#realestate #realestatelistings #realtor #realestatemarketing
- Georgia Interior SolutionsAtlanta Home Stager, 2005 - present
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Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement, Atlanta Business Chronicle and the Atlanta Journal Constitution. You can also see one of her staged homes on HGTV's Sleep On It.
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