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SAM - Socialising Around Media
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Socialising around media
Socialising around media

18 followers
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In November 2014, TP Vision conducted a 500-person survey across several European countries. The survey, which was focused on TV use and TV-related features, highlighted interesting trends in relation to SAM and these trends are presented here.
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Sentiment analysis (also known as opinion mining) in SAM is dealing with the automatic detection and classification of opinions expressed in text written by humans. SAM try to achieve two goals: first, we try to automatically detect the sentiment polarity expressed in comments made by people (positive, negative or neutral) regarding a product, brand, service, etc. Second, we try to automatically identify the intensity of these opinions, i.e., whether these positive or negative feelings are strong or weak.
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When talking about Second Screen technology, screens directly in front of your eyes are definitely something to also think about. Google, Microsoft and others are trying to make this a reality, so SAM investigates these new ideas.
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SAM will implement Business Intelligence techniques linked to advanced social mining functions, such as sentiment analysis to provide the perfect playground for fact-based decision making. Applying these techniques, the content providers will be capable of discovering trends, specific reactions in specific film sequences and more; thus allowing the media producers, publishers or broadcasters to take further decisions quickly and in this way facilitate the commercialisation, exploitation opportunities and monetisation.
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Metadata is one of the key elements of SAM, providing the signposts by which users navigate the new and exciting world of ‘Socialising Around Media’.
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Starting from our overall vision for Social Media in SAM, in this article we will discuss social communities and about how SAM will dynamically create and manage social communities on the 2nd Screen.
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SAM – Socialising Around Media – The Evolution of Digital Media Content Linking
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SAM – Socialising Around Media – The State of the Art of Dialogue Systems
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SAM – Socialising Around Media – Chromecast: Google’s return in TV business?
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How can Content Syndication help companies to distribute and monetise their content?
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