Profile

Cover photo
Phil Duncan
Works at Kaplan, Inc.
Attended University of Dundee
Lives in London
78 followers|3,840 views
AboutPostsPhotosYouTube

Stream

Phil Duncan

commented on a video on YouTube.
Shared publicly  - 
 
this is awesome
1
Add a comment...
Have him in circles
78 people
Lauren Milne's profile photo
Carolina Salas's profile photo
Darren Finlayson's profile photo
James Harding's profile photo
Raquel Martinez Fontela's profile photo
Bettina Hutzler's profile photo
Suzanne Yoshikawa's profile photo
Sarah Brill's profile photo
Eliza Lucescu's profile photo
People
Have him in circles
78 people
Lauren Milne's profile photo
Carolina Salas's profile photo
Darren Finlayson's profile photo
James Harding's profile photo
Raquel Martinez Fontela's profile photo
Bettina Hutzler's profile photo
Suzanne Yoshikawa's profile photo
Sarah Brill's profile photo
Eliza Lucescu's profile photo
Work
Occupation
Head of Marketnig Channels
Skills
Analytics, Conversion Optimisation, Digital Marketing, Project Management
Employment
  • Kaplan, Inc.
    Head of Marketing Channels, 2012 - present
    I manage a team of global digital marketing specialists. We provide strategic support to regional marketing efforts in 92 countries. I oversee all digital marketing channels including PPC, SEO, Social Media, CRM, Affiliate Partnerships, Content, Design and Analytics. My team provides effective and efficient support, driving innovation, best practice, optimisation & global marketing campaigns.
  • Kaplan, Inc.
    Web Analytics Manager, 2009 - 2012
    Providing analysis and insights for international site published in 20 languages using Omniture and Google Analytics.
  • Teletext Ltd
    Client Support & Development Manager, 2006 - 2008
    Implemented Omniture and provided extensive reporting and insights to the business and clients
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
London
Previously
Lisburn - Dundee
Story
Tagline
Digital Marketer with a passion for Analytics, Conversion Optimisation, Testing and Social.
Introduction
An experienced digital marketer, I have been living and working in London since 2000. I started in analogue and digital TV advertising at Teletext Holidays before moving into the world of online. I joined my current company,Kaplan International Colleges, in 2009 and currently oversee all of our digital marketing channels. I am a Co-founder of Measure This Digital Marketing Blog, where you can read my thoughts and tips about Analytics and other aspects of Digital Marketing. I’m also a keen guitarist, cyclist and family man.
Bragging rights
Head Boy of Lisnagarvey High School. Can play the beatles 'blackbird' on guitar
Education
  • University of Dundee
    English Literature, 1997
  • Friends' School, Lisburn
    A Levels, 1993
  • Lisnagarvey High School
    GCSEs, 1991
Basic Information
Gender
Male