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Be more strategic. Here's some advice on how to do that:
Does your brand still need followers? The simple answer: not really. Since the beginning, businesses have approached social media like a popularity contest. And I get it: follower count continues to be the one metric that's public, so it's the easiest way to compare one page to another.
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“​While the mission, vision, and brand strategy are debated and constructed at the head table, the statements of work, budgets, and status reports get passed over to the kiddie table.”
As an advertising agency executive with nearly 35 years of experience in account management, I'm declaring that it's time for account managers to go away. The industry has managed its way down from a meaningful seat at the head table where senior advisors, partners, consultants and confidants ...
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“If you have consistent, open communication in an environment of team cooperation, you won’t have to spend as much time with delivering negative consequences. My experience is that many more things will go well, which means you’ll be investing lots of time delivering positive consequences. Commitments will be delightfully met, frequently.”
How accountable are leaders and team members in your organization? How strong are players' "commitments to their commitments"? Accountability seems like it should be simple. People commit to goals, projects, results, service activities, values and behaviors, etc., then do what they've promised ...
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"Setbacks are a natural part of life. Resilience requires mental toughness because it is the ability to recover quickly from adversity, no matter your situation. Nip negative emotions and reactions in the bud, when they first appear. This is when they are the weakest."
The ability to pick ourselves up when life knocks us down is called resilience. In today's competitive culture, resilience has become a critical skill because it takes more than talent to succeed. As a new FBI agent, I learned to be bold, take risks and put myself out there, even when scared to ...
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What CEOs are reading
Leaders of some of the world’s biggest organizations reveal which books will keep them occupied in the coming months.
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"At its heart, the drive to minimize our own effort—the source of the free-rider problem—is deeply ingrained in us."
In any collaboration, the temptation to slack off is strong.
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Have them in circles
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SmartBrief asks education editor and content specialist Kanoe Namahoe about why content marketing matters and how companies can craft engaging, effective content.
A growing number of organizations are allocating ad dollars to content marketing. Are you on board yet? We spoke to education editor and content specialist Kanoe Namahoe on why content marketing matters and how companies can craft engaging, effective content.
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“APQC’s research found that, no matter what goals an organization pursued through mentoring, attracting qualified mentors in sufficient numbers to meet mentee demand is a common challenge.”
This post was adapted from APQC's “Workplace Mentoring” best practices report. View an overview of the study findings or download the full report. This post was written by Lauren Trees, a research program manager at member-based nonprofit APQC, the world's foremost authority in benchmarking, ...
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How can I help you do your job better?
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SmartBrief interviews Erin Sexson, senior vice president of global sustainability for the Innovation Center at U.S. Dairy’s Sustainability Council
iStockPhoto/Illustration by James daSilva. This is the third in a series called Lead Human, which features interviews and profiles conducted by Elliot Begoun in search of answers to the question "What is it like to be a leader?" As he writes in his introduction to this series, "There has been ...
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“Facilitation skills are great for mediating conflicts and curbing bad behavior, too, which will also help others to see you as confident and capable. As co-workers and your boss come to rely on your skills, you’ll take on increased responsibilities, strengthen relationships and boost your chances of promotion.”
Ingrid wanted to position herself as a leader in her company. In her workplace, meetings often lost focus, and some team members remained silent while others never seemed to stop talking. She knew that boosting her visibility in meetings would help her get noticed more at work.
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Employee development is a must-have but so hard to implement. Here is some helpful advice:
Since Peter Senge coined the expression "learning organization" more than two decades ago, businesses around the world have aspired to leverage learning toward agility, transformation and long-term success. And most leaders will admit that they still struggle to make this dream a reality.
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