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How on earth they can make a sweeping call like this is beyond me. Stop listening to generalizations and start evaluating which platforms (and how much time on them) will work best for YOUR brand and YOUR strategies.
Missing the Boat on Bloggers? Purse Strings today at 3pmET/Noon PT-Wendy Goldman Scherer, Managing Partner of The Social Studies Group and Shelly Kramer, founder of V3 Integrated Marketing, tell us the details behind their joint study on brands working with agencies doing outreach with bloggers and how collectively they all might just be missing out on reaching a bigger mom audience. Listen in at www.webmasterradio.fm
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