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Leonard & Finco Public Relations, Inc.
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Staying Safe on Social Media
By: Allison Barnes, Leonard & Finco Public Relations  Being an
active social media user and working with it day-to-day, we see and hear about
updates to platforms all the time. New features appear fancy and fun, getting
users excited to try them out. One do...

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Do you make common grammar mistakes? Your not alone!
By: Cole Buergi, Leonard & Finco Public Relations  Of course, “your” is spelled incorrectly for its use in the sentence
above. It should be, “you’re.” This word
is one of my Achilles heals in writing. I know the difference between your and you’re
but, for s...

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If your business is on social media, you need a social media report
By: Noelle Cutler, Social Media Specialist, Leonard & Finco Public Relations Let’s say your business uses social media, and you put in the time and effort to create content calendars, engaging posts and compelling graphics. But you’re missing one vital piec...

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Becoming a better public speaker
By: Jim McShea, Account Executive, Leonard & Finco Public Relations   To most people who know me, I’m a good communicator. I can be well spoken, witty, sometimes even erudite. However, if you put me in front of a room full of people to recite a speech or pr...

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Tips for Getting Your Story Noticed By A Reporter
By: Susan Finco, President, Leonard & Finco Public Relations As a PR professional, I’m frequently asked how to get a story “noticed” (code word for “get my story used by the media”).   There’s never a one size fits all answer, but it helps to understand wha...

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For some, it’s exciting when the new AP Stylebook arrives
By: Scott Stein, Leonard & Finco Public Relations For any writer or reporter, the arrival of the AP Stylebook each year brings a certain amount of excitement. Seriously!   Many in the communication business have come to rely on the
AP Stylebook and the folk...

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Location isn’t just important in real estate
By: Allison Barnes, Leonard & Finco Public Relations Social media is often measured in the success of a topic by what’s trending, how many views a video may get, or how many likes, retweets or shares a post gets. But what’s next for determining successful s...

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Practice makes perfect, especially in front of an audience
By: Cole Buergi, Leonard & Finco Public Relations I was listening to a presentation recently about a topic that wasn’t that overly interesting, yet I found myself compelled to listen to what was being said. On my way back to the office following the present...

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4 tips to making an effective online video
By: Noelle Cutler, Social Media Manager, Leonard & Finco Public Relations In 2015, users spent 100 million hours viewing videos on Facebook. If you think that’s a lot, you might be in store for more shock in the near future; some predict that video will acc...

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Media Interview Tips
By: Jim McShea, Account Executive, Leonard & Finco Public Relations You’ve done it. A story you’ve pitched has generated interest from a media outlet, and the reporter is on their way over for an interview. Now you must make sure you can express your messag...
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