The symptom of a skeptical public is due directly to misinformation or partial information release by "authority" (cause) - which time and time again prove to be incorrect whether that authority be the government, universities or trade backed organizations.
The very fact that Health Canada stamp reports as SECRET and doesn't release publicly funded research data is cause for citizen concern and distrust.
How about a new honesty paradigm?
Try sharing not only an Assessment/Conclusion with the raw research data - but ALSO include a list of the funding partners AND even more important - the contractual document between researchers and their funders (ie. the clauses in such contracts which the funders [ I am thinking corporate funders with a commercial interest] which dictate how the information is to be presented and if the corporate entity has power to delete content or reword content found within the research). It is also evident that the gatekeepers of information fear public reaction.
I am sure SOME scientists would reject such transparency - in fear that the funder will withdraw their support - BUT here is where the conflict of interests in the public view clearly is evident and breeds distrust. Quite rightly too.