Mobile Augmented Reality Advertising | blippar.com
Blippar is worlds first mobile augmented reality and image recognition platform enabling advertisers to reach consumers via outdoor ads, bil
PR Week Power Players of Social Media UK - Andrew Bruce Smith - @andismi...
Based on original PR Week Social Media Power Players list (March 2011) + other worthies. @andismit, PeerIndex - Understand your online socia
NHS IT project failure: Labour's £12bn computer scheme scrapped
The Coalition will today announce it is putting a halt to years of scandalous waste of taxpayers' money on a system that never worked.
Snip.it Lets You Collect and Share Web Content That Matters to You [INVI...
Snip.it, a startup launching this week in private beta, helps you collect web content you want to save with your voice.
Flipboard's Biggest Competition is Coming Soon From Google and Yahoo
If Flipboard thought it had enough competition in the social news-reading tablet app space, it's got a thing or two coming. Well, one from G
20 things every PR pro should know how to do | Articles
Many of the skills are timeless, and others are new enough to make you anxious. Don’t worry; this post includes links to resources. Yep, you
14 ways to use Twitter to build an army of adoring journalists | Articles
A PR pro outlines exactly how and why the site's become the best way to work with reporters.
Tweet like a pro: 8 Twitter tools to try | Articles
From giving your tweets a longer life to turning them into blog posts, these tools will make your tweeting more efficient.
Is measuring online influence Klout of order? | b2bmarketing.net
Where the B2B marketing community comes together to share information, news, insights and knowledge of B2B marketing issues.
Platform Five – This week’s most talked about new social media tricks an...
After taking last week off, we're back with another edition of Platform Five - our regular look at the new social media tools and platforms
How To Use The New StoryPad Tool · storify · Storify
How To Use The New StoryPad Tool. Email. Embed. One of the coolest new features of our new editor interface is the StoryPad, which makes it
How the content of newspapers has changed - 1986 compared to 2011 - PR R...
The differences between tabloids and broadsheets are blurring fast thanks to digital. We look at research from agency Clarion Communications
5 reasons to use an infographic as a press release | Articles
Not only will it communicate your client’s message more effectively, but also it help your message stand out among a crowded field of pitche
New Media Knowledge - Measure for Measure: Gauging the Impact of Social ...
New Media Knowledge (NMK) is a learning and business information resource for digital interactive media in the UK
CMOs unprepared to handle digital data explosion | The Wall Blog
While most of the world's top marketing executives acknowledge a critical shift in the way they engage with their customers, many question t
8 free social media listening tools everyone should use | Articles
Gathering information is the first—and most essential—step toward online engagement. Here’s where and how to get started.