One of the reasons why fossil deposits are able to be converted into useful fuels of our modern economy at really very low prices, and be money profitable is because the full cost of a fossil fuel is never brought into account. There is an implicit assumption that the fossil is not used in the process and is therefore not costed. Licences, exploration, development, transportation, refining, distribution, taxes are all part of the costs, but the actual consumption of the fossil is ignored.
Add in the replacement cost of the fossil and the profit and the economics changes. This does not happen with money profit GAAP accounting, but it would happen with TrueValueMetrics.
I believe with some passion that when you measure the right things, you get the right results. In the energy sector we need to start measuring the right things.