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Larry Kless
324 followers -
I blog on streaming media, online video, new media startups and interactive technology. President and Founder of Online Video publishing [dot] com.
I blog on streaming media, online video, new media startups and interactive technology. President and Founder of Online Video publishing [dot] com.

324 followers
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Larry's posts

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This is an older post from my blog that I'm reposting since the question still generates a lot of interest even 5 years later.

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What Counts as a Video View? - David Burch, Tubemogul
I interviewed David Burch, VP of Global Communications at  TubeMogul , Inc., in early 2011 about  What Counts as a Video View?  , and now almost 5 years later, the video interview I posted on YouTube has garnered close to 15,000 views to date and  the quest...

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Animoto Survey Says: Consumers Want More Video Marketing on Web, Social and Email [Infographic]
According to a new survey  released today by Animoto , the leading cloud-based online video creation service, consumers are hungry for video and four times as many of them would rather watch a product video than read about it. In fact, of the 1,051 U.S. con...

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The Evolution of Video Marketing Part 2 - An Illustrated History [Reel Summit]
This post is about five months old and goes back to the Reel Summit  that was held at the Hotel Nikko in San Francisco on July 24-25, 2014. I meant to do a lot of blogging on this event, which was put on by good friend and ReelSEO rockstar and founder  Mark...

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The History of Video Marketing Part 1: Revolution [2014 ReelSummit] #reelsummit
The 2014 Reel Summit  taking place today and tomorrow at the Hotel Nikko in San Francisco. This two-day conference is the only industry event devoted entirely to online video marketing for marketers and content creators who are serious about the (r)evolutio...

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Online Video Conversations: Tom Morgan, Net2TV
At  OTTCON 2013 , I caught up with  Tom Morgan, Founder and CEO of Net2TV , to discuss the evolution of traditional television programming and how it's changed with the rise of broadband Internet television. Net2TV is a free, advertising-supported long-form...

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Online Video Conversations: AJ McGowan, Unicorn Media (now Brightcove)
The online video platform leader  Brightcove acquired Unicorn Media on January 6, 2014 for $49 million, consisting of approximately 2.9 million shares of Brightcove stock and approximately $9 million in cash.  Unicorn Media  is a leading video technology pl...

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Klessblog's Top 10 of 2013 (Part 2)
Well, the hangover has finally worn off and with the new year in full swing, I can continue this top 10 Klessblog countdown. I picked this top 10 list based on my best experiences of 2013. The last four covered the first part of the year and these top six w...

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This online video conversation features AJ McGowan, Chief Technical Officer of Unicorn Media, which was acquired by Brightcove earlier this week for $49 million. Unicorn Media was founded in 2007 and made a name for itself within the online video platform space with more than 50 customers in the broadcast TV sector and $5 million in revenue in 2013                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  
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