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Lasse Heindorff Kristiansen
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76 followers
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Lasse Heindorff's posts

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So I am in the midst of creating a dynamic landing page template for PPC traffic and am going through the usual steps: Clearly stating our value proposition, trying to remove any friction, avoiding distracting elements, being transparent, etc.

But then it strikes me; Why not just do it the Chuck Norris way?

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Great article as always about search intent from +William Slawski.

Snippet:

1. Intuitions are terrible when trying to figure out what people are searching for.
2. In particular, your intuitions are terrible.
3. That’s why Google does studies.
4. Fallacy 1: “I do it this way” so others do, too.
5. Fallacy 2 “My Mom does it this way” so others do, too.
6. Deep truth: You are statistically insignificant.
7. Deeper truth: (As a computer scientist/student/audience member) you are a couple of sigma from the norm
8. So are your friends

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Roger McNamee talking about making a billion dollars or the next Google. Focus: HTML 5 and mobile. I highly recommend you watch this, if you are creative tech entrepreneur. Found through +Gabriella Sannino (thanks, Gab).

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Gamification: A 3. grade class goes from being a slightly below average 3. grade class to mid 4. grade class in 4 ½ months. Love it.

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Yet another one of those "Why the hell didn't I buy this stock?" moments.

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The Google Toilet. Still hillarious - and the ohh so subtle message is even more relevant with Google+ on the rise. Food for conspiracy thinkers concerned about their privacy (and perhaps the world going under). "Google... We are way up your a**"

Warning: Geek humour!
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