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Michaela Hoffman Design
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I create gorgeous, functional websites and beautiful, unique brands for businesses and creatives.
I create gorgeous, functional websites and beautiful, unique brands for businesses and creatives.

1 follower
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Accounting can be overwhelming for anyone, and that’s especially true when you’re dealing with a small business or startup which may have unique financial needs, like renting desks in an all-in-one coworking space, and fewer accounting resources than…
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I’m going to go ahead and say it before we even get started talking about 3 important SEO fundamentals. You’re never going to have as much time and expertise as an SEO expert. There is a LOT of information and strategies and just a basic understanding of…
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The judgment of you and your business happens rapidly…like within seconds of interacting with your content, web presence, marketing material, ie. anything you put out there about your business. These few precious seconds are vital for establishing trust…
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Starting your online business is easy. Deciding you want to do it is the first step. Securing all the social media profiles is number two. But somewhere around this point, you start hitting some bumps in the road. It’s time to start your website. Your…
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No email list? How to still get visible and grow your business without one

Sometimes you may not be ready for an email list and all that goes with it… That’s ok, it can be scary to get into when you aren’t fully ready. I’m always going to advise starting to grow your list because it gives you more power and you can work out the…
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As an online service provider, I want to constantly be making my content strategy better. I believe in the power of my content to connect with and help other business owners navigate this online space. So I’m always on the lookout for ways to improve and…
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My client… Dane DeLozier came to me to have an online presence created for his growing consulting business. He had been growing his business by word of mouth referrals only but felt it was time to have an online presence for people who didn’t personally…
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Today I want to share with you three quick tips for getting the most bang for your buck out of your 404 page. First of all, let’s cover the role of your 404 page and what it means to user flow for your visitors. Your 404 page is the page people get to if…
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Can we get real here for a second…. One you don’t want to spend all day every day making content even IF you had the time to do it. Two if you are spending a huge amount of time trying to keep up with constantly creating content you aren’t necessarily…
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You’ve got your shiny new branding completed… but how do you effectively use it? How do you get your monies worth out of it? And how do you use it to build recognition? Those may or may not be some questions running through your head right now. But they…
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