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Dr. William J. Ward (DR4WARD)
Works at Cannes Lions International Festival of Creativity
Attended Michigan State University
Lives in Rockford, MI
3,871 followers|601,730 views
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Telling people this was inevitable & been using #Hashtags on #LinkedIn for years knowing it! http://ow.ly/EMP5303Zw12 
DID YOU KNOW: 65% OF B2B COMPANIES HAVE ACQUIRED A CUSTOMER THROUGH LINKEDIN? As you know, I have always been a huge fan, and advocate of LinkedIn but they have always had one downfall. The likes of…
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Dog Tired! 
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The heart of a Blue Whale is about the size of a Volkswagen. 
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Flipping channels during Network/ cable coverage of Republican National Convention. #GOPConvention coverage #Abysmal. Journalism absent!? 
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Ty "the Wonder Dog" and @DR4WARD#Art
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This is where most #HigherEd is heading... but lacking incentives or will to change course or speed up. #Disruption
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Pokémon Go #Pikachu riding human.. or Snapchat Ghost, Twitter Bird, etc. 
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Where has all the social engagement gone? The Old Advice Is Obsolete http://mobile.cioinsight.com/it-strategy/tech-trends/where-has-all-the-social-engagement-gone.html
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Megalodon was 3X the size of the largest Great White Shark. 
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How does #SocialMedia becomes #VR? Welcome to Zuckerworld: Facebook’s really big plans for virtual reality http://ow.ly/Yy6A302J9Ep
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For A Few Dollars More. Nuff' said. 
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Story
Tagline
Dr. William J. Ward, better known by his handle, @DR4WARD (Sounds like Doctor Forward) is an Online Education Whisperer, Strategy Consultant and New Business Developer at Intersection of Industry & #HigherEd
Introduction

Dr. William J. Ward, better known by his handle, @DR4WARD (Sounds like Doctor Forward), is an "online education whisperer," strategy consultant and pioneer in developing innovative new business programs and learning experiences with higher education and industry partnerships. He has worked with Hootsuite, LinkedIn, Google and the Cannes Lions International Festival of Creativity. He also helps startups and organizations from a wide range of industries integrate new media and digital technologies into their business and communication strategies.

Dr. Ward was the Dean of the inaugural Social Media Creative Academy at the 2016 Cannes Lions. During his role as Hootsuite's Director of Education Strategy, Dr. Ward provided expert guidance during Hootsuite's rapid expansion into the enterprise educational space and he now serves on the Hootsuite Board. Dr. Ward has taught at the Newhouse School at Syracuse University, the University of Michigan's Ross School of Business and Michigan State University, where he earned his Ph.D. in Media and Information Studies from the College of Communication Arts & Sciences.

He is ranked by Social Media Marketing Magazine as one of the Top Marketing Professors on Twitter, quoted in prestigious venues like The New York Times, Wall Street Journal, Inc., Forbes, Fortune, CNN, and The Huffington Post and has been called up to speak at AMA, TEDX and SXSW Interactive Conferences.

Education
  • Michigan State University
  • University of Michigan
  • Grand Valley State University
  • Grand Rapids Community College
Basic Information
Gender
Male
Other names
DR4WARD
Work
Occupation
Social Media Professor @NewhouseSU @Hootsuite Advanced Social Media Strategy Certificate #ASMSCert @Hootsuite Advisory Board Member
Employment
  • Cannes Lions International Festival of Creativity
    Dean, 2016 - present
    In 2015, 2 out of 3 Lion winning campaigns relied on social media. Social media continues to be the star of storytelling and one of the most effective ways of connecting brands to consumers.With social media firmly at the heart of the branded communications, this new Diploma, awarded at the end of a five-day Academy, focuses on creative content and applications that drive deeper engagement. It will combine inspiration and insights from industry experts and in-depth case studies of the most up-to-date Lions winners with practical skills to help manage workflow from research through to planning, ideating, execution and measurement.https://www.canneslions.com/school/diplomas/social_media/
  • DR4WARD.com
    President, 1993 - present
    Dr. William J. Ward, better known by his handle, @DR4WARD (Sounds like Doctor Forward), is an "online education whisperer," consultant and pioneer in developing innovative new business programs and learning experiences with higher education and industry partnerships. He has worked with Hootsuite, LinkedIn, Google and the Cannes Lions International Festival of Creativity. He also helps startups and organizations from a wide range of industries integrate new media and digital technologies into their business and communication strategies. Dr. Ward was the Dean of the inaugural Social Media Creative Academy at the 2016 Cannes Lions. During his role as Hootsuite's Director of Education Strategy, Dr. Ward provided expert guidance during Hootsuite's rapid expansion into the enterprise educational space and he now serves on the Hootsuite Board. Dr. Ward has taught at the Newhouse School at Syracuse University, the University of Michigan's Ross School of Business and Michigan State University, where he earned his Ph.D. in Media and Information Studies from the College of Communication Arts & Sciences. He is ranked by Social Media Marketing Magazine as one of the Top Marketing Professors on Twitter, quoted in prestigious venues like The New York Times, Wall Street Journal, Inc., Forbes, Fortune, CNN, and The Huffington Post and has been called up to speak at AMA, TEDX and SXSW Interactive Conferences.
  • Hootsuite
    Advisory Board Member, 2015 - present
    Advisory board of top social media thought leaders, to ensure the most relevant curriculum for today's social media professionals. https://hootsuite.com/social-media-educationFrom the people behind the world’s most trusted social media management platform comes the most authoritative and comprehensive suite of social media education offerings. Developed by industry leaders and the pioneers at Hootsuite, with support from a team of external advisors, our programs feature up-to-date, balanced, and relevant resources that reflect real-world industry needs. We help people develop marketable social media skills that you can apply to your own business, or in your role as a social media professional. https://hootsuite.com/podium#about
  • S.I. Newhouse School of Public Communications, Syracuse University
    Social Media Professor, 2011 - 2014
    Creator and Professor for Newhouse Hootsuite Advanced Social Media Strategy Certificate #ASMSCert https://newhouse.hootsuite.com/Here are a few of the innovations at the Newhouse School at Syracuse University that I am proud to have been a part of:- Global Leaders In Digital and Social Media Speaker Series. Featuring industry thought leaders with social, events regularly trended nationally on Twitter- SU International Digital and Social Media Study Abroad Program at Cannes Lions. First course of its kind to study international social media- Hootsuite Higher Education program. Piloted first integration of professional social media certification in higher education classes, now used in over 546 higher ed classrooms- SU one of 9 universities globally to participate in LinkedIn College Pilot program.- Advanced Social Media Strategy Certification program, in partnership with Hootsuite. First online industry-focused social training program with industry and academic collaboration- Pioneered using Google Glass in class. First class using wearable tech for learning about entrepreneurship and social media- Keynote speaker leading discussions with thousands on how to bridge the digital and social skills gap and transform organizations and education SXSW, Tedx, SXSWedu, PRSSA, etc.- First Experiments Engaging in Chinese Social Media - Best Practice in China's Social Media
  • Hootsuite
    Director, Education Strategy, 2014 - 2015
    Helping Hootsuite revolutionize communications via social and transform messages into meaningful relationships by developing and delivering world-class education and training to help individuals and organizations integrate digital and social successfully at scale with the right mind-set, skill set, and tool set.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Rockford, MI
Previously
Saratoga Springs, NY - Syracuse, NY - East Lansing, MI - Grand Haven, MI - Alfred, NY - Breckenridge, CO - Rome, Italy - Paris, France - Wuhan, China - Okemos, MI - Grand Rapids, MI
Amanda Lehman and the team at Treadstone Funding helped to make the process of buying a home stress free. Wonderful communication and follow through during the entire process. I would recommend them to anyone.
Public - 4 months ago
reviewed 4 months ago
Great service, communication and professionalism from the friendly Winner's Circle staff makes living here a breeze. The excellently maintained facilities and grounds make living in Winner's Circle a joy. Friendly neighbors and being pet friendly help to create a wonderful community feel. We love living here.
Public - 2 years ago
reviewed 2 years ago
2 reviews
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