Always up for some juicy snarkaliciousness on the state of digital marketing, too.
Oh, yes. I'm also firing up the blog, at last: http://janetroberts.posterous.com/
- UW-Eau Claire, UW-Madison
Silverpop - Your 9-Step Marketing Game Plan for Gmail Tabs
This nine-step action plan will help you build the best strategic approach to your email marketing in the age of Gmail Tabs.
Silverpop - Guest Expert: Alex Williams on 11 Things that Need to Die in...
Responsive design isn't just a magic line of code that can keep the email the way it was made and just make it look different on mobile devi
Silverpop - New Gmail Tabs: Big Yawn or Zombie Apocalypse for Email Mark...
Here are some areas marketers should monitor and address:in response to Gmail's new Tabs functionality
What Multichannel Marketing Can Do for Your Company
Multichannel marketing campaigns allow you to take advantage of all the ways you can engage with your customers. Done poorly, a multichannel
Social Media News and Web Tips – Mashable – The Social Media Guide
Social Media news blog covering cool new websites and social networks: Facebook, Google, Twitter, MySpace and YouTube. The latest web techno
Subject Lines: The Hidden Impact on Email Subscriber Behavior - Marketin...
Uncover the keys to developing a successful subject line strategy that focuses subscriber behavior over time during this PRO seminar. Learn
Your Blueprint for Building a Birthday Email Program
We at Silverpop are big on birthday emails, and not just because we enjoy receiving them on our special days. A well-designed birthday email
MediaPost Publications Build (Or Transform) A Birthday Email Program In ...
Build (Or Transform) A Birthday Email Program In Seven Steps - 12/15/2011
New technologies to manage social - iMediaConnection.com
Facebook, blogging, and even the internet -- it cannot be denied the digital era has certainly provided a robust ecosystem for it to flouris
50 Social Media Stats to Kickstart Your Slide Deck | Ad Age Stat - Adver...
On her Social Media and PR blog, Commentz, Sarah Evans and her staff compile a lot of stats. She cherry-picked the most relevant for markete
Join our Free Social Media Webinar: Figuring Out EdgeRank
Maximize your visibility on Facebook by understanding the algorithm that controls it. EdgeRank is the new PageRank. But do you know the rule
STO Revisited: What We’ve Learned About the Best Time to Send Email | Si...
Two years ago, Silverpop introduced Send Time Optimization in an effort to provide marketers with the answer to the eternal question, “What’
A Step-by-Step Guide to Collecting Opt-ins on Facebook
A few months ago, my colleague Loren McDonald wrote a blog post titled, “Leverage Facebook to Grow Your Email Database,” where he outlined a