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Graham Gephart
Works at Helly Hansen
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Graham Gephart

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  • Helly Hansen
    Senior Marketing Manager - North America, 2013 - present
    Senior Marketing Manager representing 136-year-old heritage Norwegian brand for the North American market across all product categories. Helly Hansen gear is used by world-class sailors, skiers and adventurers who spend their time between human will and nature’s forces, and demand full protection and performance when the conditions are at their worst.
  • K2 Sports
    Global Brand Manager, 2009 - 2013
    Global Brand Manager for the K2 Outdoor brand group, including Tubbs Snowshoes, Atlas Snow-Shoe Company, Madshus, K2 Ski, and K2 Skate. Responsible for defining brand identity and marketing strategy, managing brand marketing teams and driving initiatives to increase sales and participation in snowshoe, inline skate, nordic, and backcountry ski markets.
  • K2 Sports
    Marketing Manager, 2006 - 2009
    Marketing Manager for K2 Winter Outdoor Brands - Karhu, Atlas Snow-Shoe Co., and Madshus. Responsible for creating and executing brand campaigns in support of US and global sales with advertising, catalogs, consumer collateral, point-of-purchase materials, websites, and social media content.
  • Couloir Publications
    Managing Editor, 2004 - 2006
    Managing Editor for Couloir and Telemark Skier magazines, 8 issues annually focused on backcountry and telemark skiing. Based in Truckee, CA, responsible for planning editorial, writing front of the book, review and feature pieces, managing writer and manufacturer relationships, editing all copy, and overseeing production.
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