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Brafton: Creative Content Marketing
1,745 followers -
We fuel your brand with smart strategies and custom content - blogs, videos, graphics & more.
We fuel your brand with smart strategies and custom content - blogs, videos, graphics & more.

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An intimate understanding of your customers is a must when creating #buyerpersonas that help your #content cut through the noise. No one knows your audience like your Sales team, but salespeople think differently than marketers. Our new eBook,"What Marketers Need to Get the Buyer Persona Conversation Started With Sales," shows you what you need to speak their language: http://bit.ly/1RNR7kx
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Hitting a wall when trying to conceptualize new topics for your #ContentMarketing campaign? These 5 steps will set you on the path to repurposing pieces that you know resonate with your target market:

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Collectively, Google's users search approximately 3.5 billion times every day - that's a lot of headlines to weed through. How are you ensuring that the headlines you're writing are standing out from the crowd?

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Each social channel has its own posting nuances, and keeping track of how many hashtags you should use, how long your posts should be and all the other details can be tough. This guideline shows you the best steps to take when #marketing your #content to Facebook, Twitter, Reddit, LinkedIn and Instagram.

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Ever wonder how graphic #designers in the marketing industry spend their time? This #infographic from one of our talented in-house designers illustrates an average day in her field: http://www.brafton.com/blog/graphics/take-a-peek-inside-the-day-of-a-graphic-designer/

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Deciding which channels to share your content on can be an arduous task. But when you know which networks are best suited for each type of content, the task becomes much easier. Here's a helpful guide for choosing where to share.

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Looking for some new ideas for your #marketing strategy? Your archives are a great place to begin the search. Refreshing and repurposing content that has already performed well and gotten big results starts with identifying exactly which #content is worth the effort. This guide from Brafton Account Manager Sabrina Brett will show you exactly how to find what you're looking for

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If you think that #Facebook is just a social media platform, think again. The new Facebook Messenger updates could be a major development for social B2C and B2B #contentmarketing. Messenger has gone from a chat service to a full-blown marketing platform. Here are eight ways you can start using it today:
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#Google started penalizing sites' “unnatural” outbound links this weekend. Are you among the offenders? Here's what you can do to make things right: 
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