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The Brookeside Group, Inc.
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 It’s easier (and cheaper) to get your current customers to buy more from you than it is to snag new ones. #clientretention #customerloyalty http://goo.gl/gdQ89i
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Are you familiar with Brookeside's Partner Program? We offer commissions up to 60%. Take a look: http://goo.gl/kczo6B
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Brookeside founder Tom Cates recently guest-blogged for the Selling Power blog. The topic: How measuring and strengthening client relationships can help salespeople meet or beat their sales goals. Check it out:
http://www.sales20conf.com/blog/the-easiest-way-to-meet-or-beat-your-b2b-sales-goals/
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Have you seen our new YouTube channel yet? Find out how The Brookeside Group can help improve processes, grow sales and strengthen 1:1 customer relationships for B2B companies.

https://www.youtube.com/user/BrookesideGroup
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The Brookeside Group, Inc. has a new profile photo.

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Why 60% of SMB's spend the majority of their marketing budge on client retention. #clientretention #smbmarketing http://goo.gl/o6R4RN 
Approximately 60% of SMBs spend the majority of their annual marketing budgets on customer retention, because it delivers such a strong return on investment.
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Your bottom line loves customer experience. Are you a Trusted Advisor to you clients? Are they truely loyal to you and your team?
http://goo.gl/E0Idmr
“Our customer experience is so poor that we lost the 10% growth we achieved last year. What happened?” “How are we going to increase our sales by 15%?” “We need more customers! How are we g…
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Check out these great CX tips in the Phoenix Biz Blog. Note: It costs 5-10 times more to win a new customer than keep an existing one.

http://www.bizjournals.com/phoenix/blog/business/2014/07/7-easy-ways-to-nurture-customer-loyalty.html?page=all
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Tom Cates gave a great speech at the National Association of Health Underwriters Anual Convention and Exhibition in Scottsdale, Arizona. His question to B2B sales and service people: Do you matter to your customers? Tom Cates: 6 Best Practices to Becoming A Value Creator
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Brookeside- Get Personal
Introduction
The Brookeside Group is a training and consulting firm that helps B2B clients improve the performance of their salespeople, account managers and other client-facing personnel. The company uses a patented, data-driven approach to help companies reduce costs, boost sales and strengthen 1:1 customer relationships.
Contact Information
Contact info
Phone
978.393.1440
Email
Address
524 Main St. Acton, Ma 01720