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Marc André Deschoux
Worked at TheWATCHES.tv
Lives in Geneva
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Marc André Deschoux

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There is a very close tie between Jaeger-LeCoultre and the world of polo, since it was this brand who was behind what became one of the most iconic watches of all time, the Reverso. It was created in 1931 thanks to the special request of being able to wear it during polo games, a rather physical sport where close contact with ball, players, and horses happens frequently. The reversible element of the watch case enabled it to protect the watch fac...
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Marc André Deschoux

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MB&F is now 10 years old and to celebrate this first decade of disruption in watchmaking, its founder Max Büsser has decided to hit the road with the HMX, a new and smart driver’s watch available in four different colors. On these watches time is visible on a lateral arched window and displayed through discs that are positioned horizontally in the movement. The shape of the titanium case is really admirable because of many curves and variations i...
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Marc André Deschoux

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Former Formula 1 driver Michael Schumacher was a big fan of fine mechanical watches. Therefore, when the brand ask him to become an ambassador in 2010, Schumacher required more than just to be a celebrity wearing a special model. He wanted to be part of the creation process and brought an idea with im. After 5 years of development in close cooperation with Audemars Piguet’s technical and design team, the manufacture has now launched the Royal Oak...
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Marc André Deschoux

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When The Car Industry Can Teach A Few Things To The Watch Industry
The car industry has gone through some major restructuring over the last 20 years with the emergence of powerful groups leading to the consolidation of the industry. This has resulted in fewer brands, improved production processes, improved service to the consumer, and improved reliability and performance. Well, those are just some of the most visible consequences, but it is interesting to make parallels with what the watch industry is going thro...
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Marc André Deschoux

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<p class="p1"><span class="s1">Girard-Perregaux introduced a brand new tourbillon minute repeater that keeps the code of the brand with its iconic 3 golden bridge feature, but shows a very distinctive and beautiful mouvement architecture. For the 70th anniversary of the 1945 line, the brand showed us a commemorative tourbillon, as well as a new titanium version of its New Tourbillon watch and some Métiers d’Art timepieces celebrating world maps.<...
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Marc André Deschoux

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He is now retired, but Jean-Claude Gueit continues to paint earrings and necklaces as well as landscapes and boats in his studio near Geneva. Before that, Jean-Claude Gueit spent almost all of his career at Piaget, creating almost all of the brand's watches and jewels since the 1970s and retiring in 2013. He lived during a special era in Geneva as artistic competitions used to reward the best of local creators. Gérald Genta, Gilbert Albert, and J...
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Marc André Deschoux

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A different way to cater to the feminine market with Parmigiani Fleurier...
<p class="p1"><span class="s1">The woman market is naturally an important one for brands as women are becoming more and more acute to the art of watchmaking. Watches are no longer only an accessory but they also need to have proper watchmaking substance. As for everything people are getting more and more knowledgable about watches thanks to various source of information and brands need to cater differently to this feminine market.</span></p> <p ...
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Marc André Deschoux

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The new Nadal tourbillon by Richard Mille
The orange strap of the new RM 27-02 “Rafael Nadal” watch by Richard Mille catches the eye. It evokes in fact the clay courts' color of Roland-Garros, the French Tennis Open Mecca. But this third version of what has become the most extreme line at Richard Mille has a lot more to say. Indeed, the top and back of the case are made out of a mix of NTPT carbon and TPT quartz, which is what creates the irregular alternation of white and black colors. ...
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Blancpain made a splash at the 2015 edition of Baselworld by unveiling a contemporary and even futuristic variation of its famous tourbillon carrousel model. The new L-Evolution Tourbillon Carrousel integrates the two complications designed to increase the accuracy of a movement. This brand is the only one who daring enough to marry these two mechanisms. But until now, it was only available in very classic, traditional versions. The L-Evolution b...
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<p class="p1"><span class="s1">Chopard focused its 2015 novelties on men’s watches throughout their collection. For the first time, two new models of the Mille Miglia collection are now hosting a caliber produced by Fleurier Ebauches, a company belonging to Chopard, a move that reinforces the brand’s independence. A new L.U.C XPS Fairmined model was also introduced, as well as a beautiful L.U.C Regulator using the 4 barrel patented system with 9 ...
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Marc André Deschoux

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"Find the balance" is the declared goal of Vincent Kaufmann, head of design at Vacheron Constantin, each time he and his team must create a new watch. Continuing our saga on design, we knocked on the door of one of the oldest manufactures in watchmaking to find out what the rules are. The big surprise turned out to be that the brand's patrimony in terms of models must remain a source of inspiration as Kaufmann told us. But at the same time, it is...
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Marc André Deschoux

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What does "high-end" finishing mean in watchmaking? Find out with the example of Greubel Forsey
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Have him in circles
116 people
Ian Skellern's profile photo
shilpa dhamija's profile photo
Ian Skellern's profile photo
Xavier Dietlin's profile photo
Bernice Chen's profile photo
Charles Brown's profile photo
Alexander Friedman's profile photo
Wiles Magazine's profile photo
Romain Jerome's profile photo
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