An absolutely brilliant ad. Couldn't agree more with its message.

Apparently, the reason the book has been banned is as follows:
in 1990 - "An award-winning adaptation of the classic Grimm's fairy tale has been pulled from the recommended reading list because the heroine has wine in the basket she brings her grandmother.
``It gives the younger ones the wrong impression about alcohol. If they should refrain, why give them a story saying it's OK?'' said Vera Jashni, assistant superintendent for instruction." http://community.seattletimes.nwsource.com/archive/?date=19900519&slug=1072598

Utterly mad.
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