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Beverly Mason
Worked at Weston/Mason
Lives in Pacific Palisades
154 followers|2,130 views
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Beverly Mason

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“The worst thing about pitching is that agencies give away for free their highest value product—their strategic thinking."
—Avi Dan
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Season Premiere airs 4-30 on AMC. Watch the sneak peek on Hulu at: http://www.hulu.com/watch/348768/the-pitch-subway-mckinney-and-wdcw
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Word of mouth is key for Gen Y...
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Just because it’s going public, Facebook doesn’t own the world of social networking. If we subscribed to that line of thinking we’d all still be using Friendster because Facebook was “late to the party."
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Cool insight!
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More good news!
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First annual "Golden Collar Awards"...it's about time! :)
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Incredible! Add NASA to your circles if you want to see more cool images.
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Have them in circles
154 people
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Beverly Mason

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Great #new product! #Tape-Ease keeps the end of the tape in place while you measure.
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Website is: www.tape-ease.com
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Retweeted from @Rafe:"Am considering the $1,395 Britannica 'Final edition' in case this whole electronic/online thing doesn't work out."
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Click on this link to add The Lorax Stache to your photos.
https://www.facebook.com/theloraxmovie?sk=app_211646902239492
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How Women’s Social Conversations Impact Buying Intent and Purchasing Behavior.
Free webcast 2/21/12 at 10:30 am PST.
"Marketers and advertisers have known for years that women are the principal household buyer. According to she-conomy.com, women account for 85% of all consumer purchases including everything from autos to health care. Yet despite this knowledge, many women feel misunderstood by marketers. In one survey, 91% of women said that advertisers don’t understand them."
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"Do you want to be with them or bet against them?" replies Sprint's CEO when asked about iPhone's low profit margins.

Side note: I would be happy to pay more for my cell phone service if I didn't have so many dropped calls!
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Have them in circles
154 people
Lisa Drexler's profile photo
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  • Weston/Mason
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President of Weston/Mason Marketing
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Pacific Palisades
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