Apple has always been known for their reality distortion field, in which it will cherry pick specific statements in such a way that they sound kind of true, but isn't really when you think about it.
For instance, yesterday, Apple told us that the iPhone is the best selling smartphone. Well, if you define all iPhones as a single product, and define all Android phones as separate products, that statement is kind of true.
See what I mean?
Then we had the battery life of the new MacBook (see image). Tim Cook said it had an 'all-day' battery
. That message is repeated on their website, and the press is gobbling it up and repeating it in their stories.
Of course, it doesn't have an all-day battery life at all. It has a 9-hour battery
, if you only use it for simple web browsing. Of course, by calling this 'all-day' battery life, they mean that most people probably only use it for 9-hours each day. But this is a reality distortion.
You know what other laptops that also have 9-hours battery life (and thus would also be all-day in Apple's terms?). Well... the MacBook Pro that I own also have a 9-hour battery life (in fact, it has 10 hours): http://goo.gl/oGhbQ8
The Lenovo X Series all have 9-10 hours of battery life. Dell claims to have 8 hours and 43 minutes of battery life for it XPS series of laptops. Many of Samsung's laptops have, yes, you guessed it, 8.8 hours of battery.
And, none of these are able to last all day
. Apple didn't actually extend the battery life with the new MacBook. It's the same as for everyone else in the market. But they made you think they did because they called it 'all day', and at that moment, it kind of made sense.
My MacBook Pro is rated for 9 hours of web browsing as well, but it runs out after only about two if I actually use it for work. Granted, when I bought it and it was brand new, I could use for 3.5 hours before running out.
Now, I do love the new MacBook. I think it's amazing. And they did manage to make it incredibly thin and light. I'm even considering buying one because it sound like a perfect device to use for writing. But it's nowhere near all-day. It also doesn't have that much performance, the graphic chip is seriously under-powered, and the FaceTime camera is 480p... yes... 480p! Not 720p. WTH?
None of the matters for writing, but it matters for many other things. I could not use it as a primary device, and, as such, it's more of an accessory than a real laptop.
Apple is an amazing company. But I wish they wouldn't twist the truth as much as they do.
Also, the new one-connection thing is problematic in so many ways. I have to look into the USB-C format some more, but... it means you can't recharge your iPhone with it. It's another example of the mono-culture that exists within Apple. I don't really get it. It's like Apple is never doing more than one thing at the time. Even their OS is increasingly designed for full-screen apps (one-app at the time).
As an accessory this is fine... But as a work device, I live in a multi-world. Right now I am working across 8 apps, my MacBook is recharging, and my phone is plugged into and recharging as well. It's connected to my external screen, and I'm using headphones to listen to music (also plugged in). That's four ports... and that's normal for me.
Add that even if you tried to connect these things, you would have to buy adapters. A USB-adapter costs $19, and a multiport adapter is $79. Why are these not included when you buy it? I don't understand this. Apple is the most profitable company in the world. It has hundreds of billions in cash, but they still won't include a $19 accessory when you buy a MacBook for $1,599.
What's even crazier. You can buy a spare power adapter for $49... but that doesn't even come with the wire. Instead, to be able to actually use it, you also have to buy a 'charging cable' for $29. Seriously Apple? Seriously?!?!?
It's the same with the new Apple Watch. you can buy a 'magnetic charging cable' for $29, but that's just the wire. Sure, you can plug that into your computer (but not your new MacBook without also buying the $19 USB adaptor), but in reality you need to also buy the $49 power adapter to plug into your $29 power cable. And do not even get me started about the cost of the Apple Watch straps.
And it's not like it costs $29 to make. It probably only costs 50 cents to make. It's a god damn cable!
There is no other explanation for this than pure greed. No other business would be able to get away with selling you a new power adapter for your laptop without the wire to connect it with.
When I bought my Dell 29" Ultra-wide screen display, it came, by default, with 3-4 different types of connecting cables so that I could connect it to whatever I wanted. That was part of the package.
It's things like these that makes me have a love/hate relationship with Apple. I love Apple for many things, but my god, they also piss me off in so many ways.