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Systems Technology International
STI SEO Services is an expert SEO company and a leader in the area of Search Engine Optimization (SEO)
STI SEO Services is an expert SEO company and a leader in the area of Search Engine Optimization (SEO)

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10 Tips: How To Make Your Website User-Friendly.

1.       Market research
2.       Competitors research
3.       An inviting homepage
4.       Concise content
5.        Easy navigation
6.        Fix Broken links
7.        Clear spacing
8.        Relevant images
9.        Readable font
10.    A compatible platform

Ten Simple SEO Tips

Search Engine Optimization is a bugaboo, full of misinformation put out to prey on the fear and anxiety business owners have about wanting to rank high in a particular niche.  If you could do just one thing that would help a lot would you do it?  Yes you would of course. So I am going to give you 10 pieces of advice to take the edge off and will make a difference in your site’s visibility.

Have a WordPress website. Even a simple one can be a search engine magnet and they are also good because it is easier to do the following steps than if you have a static html site.
Regularly add high quality content to your website so that people visit and link to your site. Write blog posts and articles that your readers are interested in and you will begin to build traffic. Traffic is good and links to your content are good for SEO.

If you have a poorly designed website and are not creating fresh content by blogging, you probably will not rank well in searches. Do not be lured in by shysters selling SEO services to people who don’t know it is not okay to stuff your writing with keywords or buy and sell links. A reputable SEO person is going to be all about the content and know that a site must be good enough to convert the visitors into taking action once they are there.
Install the WP SEOplugin by Yoast and learn to use it to make the titles and descriptions of your website pages and posts more search engine friendly so that your titles and first 160 characters of your posts can be more reader friendly and your posts and page content does not have to sound spammy to your readers. Don’t just copy your title and first part of your post into the plugin. That defeats the purpose.
Use one main keyword or keyword phrase per post and make sure that word or phrase is in your text, titles and excerpts. Google can slap you down for having too many keywords and for using all the same keywords on each page and post.

Make sure your site’s performing well. You will get dinged for sites that load slow. Optimize your photos and watch the number and types of plugins that you use. They can slow you site down.

Be smart about choosing your keywords for your site. You will never come up for extremely competitive terms like, for example, “Shoes” (1,800,000,000 search results). But you could work on coming up for “Handmade Tango Shoes Buenos Aires” ( 23,200 search results). These are called long-tail terms and are much easier to rank for.
Verify authorship on your website: Get a Google+ account for yourself with photo and full profile. Add Links to your website and then add links back to your Google + from your website. You may then have your image show up in a Google search.

 When you add new content,  post a link to it on Twitter and Google + and it will be indexed by the search engines much faster. Use the WPSEO Plugin to create an xml site map for your WordPress website. This plugin works in the background of your site, giving search engines a map to index your site by. It refreshes itself with the addition of new content and automatically sends the map to Google Yahoo and Bing.

Claim your business on Yelp and on Google places which has recently changed to Google + Business Pages. You will come to the top of a search page because of that especially if you get a lot of reviews.
Remember the best thing you can do is to build your site and reputation by creating content your readers, customers, clients need and want.  Every page and post can come up as a separate item in a search and they will continue to come up in searches for years which gives you geometric growth in traffic. A steady input of good product, good customer service and fresh content on your website, will insure that your traffic and your business will grow organically.

Google Panda Update Version #24; 1.2% Of Search Queries Impacted

Google has announced a new Panda refresh, making this version number 24.
This refresh has a noticeable impact 1.2% of English based queries according to Google.
The previous confirmed update was #23 and it impacted 1.3% of English queries on December 21, 2012. Prior to that was a refresh on November 21st that impacted 0.8% of queries. It seems like Google is now rolling out these updates every 4 weeks or so.

February 2013 Google Webmaster Report; Possible Update ..

That time of the month again for the Google Webmaste Report where we summarize any recent findings by savvy SEOs and webmasters via the ongoing WebmasterWorld thread and recap the top changes and updates in the past 30 days or so.
First, it seems like there may be a small Google update happening. According to the WebmasterWorld thread, several webmasters over the past 24 hours have been seeing either traffic fluctuations that are positive and negative. Some say they have a lot more traffic from Google and some say a lot less. It is too early to tell right now, but I'll keep an eye out.
Also, there are complaints, as we reported, of links being dropped out via Webmaster Tools and a toolbar PageRank update.
Here are the top webmaster related Google stories over the past 30 days:

Search Engine Optimization is making your website easy for both users and search engine robots to understand

How your website can be your money machine??
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