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Derek Johnson
Works at Tatango
Attended University of Houston
Lives in Seattle, WA
325 followers|44,991 views
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Derek Johnson

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Can you think of an advertising channel that can beat the click-through rates of SMS marketing?
Ever wonder what the average SMS marketing click-through rate is for brands that include a hyperlink in their SMS messages? Maybe first we should explain what the term "click-through rate" is, so t...
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Derek Johnson

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100 Examples of Brands Using Text Message Marketing
Looking for examples of brands using text message marketing? If so, this is your lucky day! The team at Tatango has created this blog post to highlight the top 100 text message marketing campaigns,...
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Derek Johnson

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Learn what brands sent out 4th of July SMS promotions this week.
With 100 of the largest brands now running text message marketing campaigns, it's no wonder that 24 of these brands sent SMS promotions to their customers in
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Derek Johnson

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Should you build your SMS functionality in-house, or use an already existing SMS marketing platform? Find out the answer here.
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Great collection of case studies we've put together here at Tatango.
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Derek Johnson

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Great text message marketing case study, check it out!
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Derek Johnson

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28 Mobile Coupon Examples from Top Brands
  Looking for examples of brands that are using mobile coupons? If so, you've come to the right place, as Tatango has put together 28 examples of some of the top brands using mobile coupons. T...
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Need some examples of brands using mobile coupons to drive sales? Check out these 28 examples http://www.tatango.com/blog/28-mobile-coupon-examples-from-top-brands/
  Looking for examples of brands that are using mobile coupons? If so, you've come to the right place, as Tatango has put together 28 examples of some of the top brands using mobile coupons. T...
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Derek Johnson

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Is your text messaging campaign TCPA compliant, find out here.
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Ever wonder where carrier pass-through fees in SMS marketing came from? Check out my most recent post...
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Derek Johnson

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Check out the guest post I did for HasOffers, let me know your feedback.
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People
In his circles
123 people
Have him in circles
325 people
Greg Lambrecht's profile photo
Tyler Phillipi's profile photo
CItronic Mobi's profile photo
Andrew Pritiken's profile photo
Phil Dunn's profile photo
Carol Campbell's profile photo
Deb Hagen-Lukens's profile photo
Francoise Lavigne Buddha Meditation Painting's profile photo
Jordan Isip's profile photo
Work
Occupation
SMS Marketing Expert
Employment
  • Tatango
    CEO, 2007 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Seattle, WA
Contact Information
Home
Phone
2063344012
Email
Work
Phone
2062746599 ext 131
Mobile
(206) 334-4012
Email
Story
Tagline
SMS Marketing Expert
Introduction
I'm the CEO of SMS marketing software Tatango
Bragging rights
SMS Marketing Expert
Education
  • University of Houston
    2008
Basic Information
Gender
Male
Birthday
November 25
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