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Wendy Ferguson
380 followers -
Brand Design Strategist
Brand Design Strategist

380 followers
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Interesting.. Moms gather information online / print at equal levels, but rely on print coupons when in store.

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Anyone have a good example of this new social? Or an agency excelling in it?

Does anyone know of a published report on how Lawn and Garden consumers use digital media in their purchase journey?

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Brand Shout captures in the moment reactions to ads and experiences before they're post-rationalized.

Is it possible to track touchpoints, emotional responses to brand messaging and determine the motivators that drive purchase in-store, onsite or on-line, and even indicate influence of word of mouth with a smartphone app?

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Platforms like Google+ enable Human Media, the shift from text-based engagement to face-to-face contact via webcams

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Are you ready for an Open organization? Does anyone have a marketing structure that leverages this collaboration?

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Be sure to take the "Consumer IQ" test.

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A new way to share moments with friends that is equipped with a self-destructing trigger.
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