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Bob Potter
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Bob Potter

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They released with traditional media. Then they listened to users and made changes, listened some more and made more changes.
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Bob Potter

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Playing catch-up with the competition can only ever help you make incremental gains. It will never help you create something new.

It’s important to understand what’s going on around you, but the best way to stay ahead is a laser focus on building great products that people need.

#howgoogleworks #innovation

www.HowGoogleWorks.net
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Bob Potter

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Excellent video on analytics for startups.
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I just saved it to my wishlist. :D
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Fascinating thoughts on what motivates people at work.
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Great lessons learned by a new startup on how to grow blog traffic AND a customer base.
We thought we were being smart with innovative pricing models. We were wrong, but we finally righted the ship.
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In their circles
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Bob Potter

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Take a picture. Choose your recipients. Send a MailChimp campaign.
A few months ago, I was grabbing coffee in the common area with Drew, one of our mobile engineers, when our UX director,…
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Bob Potter

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We've written about how A/B tests have helped us grow Groove. But that's only the tip of the iceberg… Imagine having a button that you could push to instantly double your conversion rate, without having to do any hard work, research or trial-and-error? Sounds pretty amazing, doesn't it?
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Button color proved inconclusive for Groove.
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Bob Potter

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The email service provider, browser, and phone  your subscriber use tell a lot about the type of content they are most interested in receiving.
If all you knew about me was my email address, what could you say about me? Put on your Sherlock Holmes stalker hat. Does an address by itself tell you anything
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Bob Potter

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There's a lot of buzz about viral marketing, and sometimes it stems from unexpected places. This post dives into a case study of my own — a site that gained traction when it hit the front page of Hacker News — and details some advice I learned along the way.
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Dharmesh Shah of Hubspot: "Inbound marketing is not the answer." 
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In their circles
69 people
Have them in circles
90 people
David Lowe's profile photo
Momma Pool's profile photo
Fabio Regueira's profile photo
Matt Slocum's profile photo
Jon Hughes's profile photo
Cindy Hagenbaumer's profile photo
Olive Reidmiller's profile photo
Hal Ballard's profile photo
Adam Cuppy's profile photo
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