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DP Marketing Services
31 followers -
Marketing Services and Consulting for Small Businesses and Printing Companies
Marketing Services and Consulting for Small Businesses and Printing Companies

31 followers
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DP Marketing Services's posts

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Video marketing is a great idea . . . for some people.

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Have you heard about Gartner's #marketing hype cycle? Sounds like snake oil, but there's a lot to be learned.

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Disaster: A Reputation Building Experience?

Ever had one of those projects that starts out bad then becomes a total disaster? What can printers learn from the stories we really can't even tell?

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Many #smallbusiness owners think they're saving money with DIY marketing. When all of the costs are counted, that might not be the case. Are you doing the best job with your marketing program?

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What's in the future for #smallbusiness marketers? Where's the inbound #marketing train going? Part VI in a series on the DP Marketing blog.

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Measuring an inbound marketing program can be tough. Here are some ideas to keep you on track.

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Ever run out of ideas? Here's a new #smallbusiness #marketing post with tips on generating content marketing topics. 

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Do I really need an Inbound Marketing Strategy?

Research shows that small businesses with an inbound marketing strategy implement more and are more effective. Putting it together is kind of like assembling a train. It requires some thought to make sure that all of the cars get to their destinations.
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Creating a workable inbound marketing program can be daunting, but there are lots of opportunities for small businesses. It's not too late. Is your company ready to get on board? http://dpmktg.com/why-should-you-consider-inbound-marketing/
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Join Spencer, Katherine and Richard for our monthly marketing conversation for printers and direct mailers. The topic for May is KPIs. To be meaningful, Key Performance indicators must relate to business results. How can marketers link data to profitable business?

Join us at 4pm Eastern on Thursday for this month's 2120 Marketing hangout, and tweet to #2120marketing to join in.
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