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Patsi Krakoff, Psy.D.
Works at Content for Coaches & Consultants
Attended San Diego State University
Lives in Ajijic, Mexico
119 followers|7,908 views
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WOOT and WOOF of a successful writing career, whether you’re writing an expert ebook, articles, or blog. #writingtips  
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Great post from Judith Briles clearly reveals all about choosing categories on Amazon for ebooks.
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Patsi Krakoff, Psy.D.

Blog Ideas for Marketing  - 
 
 
Checklist for your blog
After I got home from our Publishing at Sea cruise, I checked out the blogs of our amazing group of authors, including those of our experts!

(… I feel like a traffic cop when I do this, but I can’t help myself!) I’m not the blogging police but I have a passion to see good people get good results from a blog.

Most of you failed my blogging checkup! You (all but one or two of you) are hereby verbally fined! Now go fix your blogs with this checklist… please.

Here’s what I look for in an optimized blog (one that gets Google and reader results):
1.       A good blog title with a tag line that says what people will find on this blog (benefits to reader)
2.       A sign up button such as an RSS icon to allow email subscriptions through Feedburner
3.       Relevant post titles that make me want to read the full post
4.       A compelling image with each post
5.       Hyperlinks – at least one per 120 words so that posts are identifiable to search engines.
6.       If posts aren’t at least once a week (twice is better) then I don’t want to see a date on the posts -which alerts me to the fact you haven’t posted in a month … or six!
7.       Author’s name (who is this guy named Admin, anyway?)
8.       A list of recent posts and if there are comments, a list of recent comments.
9.       A list of categories so I can find the ones in my area of interest
10.   A search box so I can find blog posts that interest me

The biggest mistake authors and beginning bloggers make is not to link words in a post. This means you are losing Google juice and making it harder to identify keywords.

Link anytime you refer to another blog, site, author, book, or a concept they can read more about on your blog. If you don’t have anything of your own, you can always link to a page on Wikipedia.

Why? If you want your quality writing to be indexed by search engines, you have to let them know which words – and keyword phrases – are important by hyperlinking them.

This is not meant to be harsh criticism, rather a kick in the pants. If you love your blog, make it more findable to readers. They’ll love you for it.
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Patsi Krakoff, Psy.D.'s profile photoJudith Briles's profile photoShannon Parish's profile photo
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oh yeah... need that super Ninja... will have the discussion.
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Patsi Krakoff, Psy.D.

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Patsi Krakoff, Psy.D.

commented on a video on YouTube.
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Lawrence and Nohria's 4-Drive Theory includes one called the Drive to Comprehend, not "challenge," but otherwise, this video is a good representation, albeit in "manager-speak." If more people (both managers and workers) understood more about 'what drives them,' they could help each other achieve more satisfaction at work.
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Patsi Krakoff, Psy.D.

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love it Dr. Patsi!
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Patsi Krakoff, Psy.D.

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I'm ready to join Joan Stewart and 4 book experts on the Publishing at Sea cruise in the Caribbean! What better way to learn than on a luxury cruise with smart women!
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Gosh, I really wish I could be on the ship with you all! +Joan Stewart 
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People
Have her in circles
119 people
R.M. Krakoff's profile photo
John Agno's profile photo
Suzanne Bird-Harris's profile photo
Suzanna Kennedy's profile photo
Education
  • San Diego State University
    Zoology, Journalism
  • Sorbonne (University of Paris)
    French Civilization
  • Western American University
    Psychology
Basic Information
Gender
Female
Other names
Patty Wilkerson Benter
Work
Occupation
Founder, Chief Writer for Content for Consultants & Coaches
Skills
Doctorate in Psychology, journalism background, blogging, content marketing for leadership coaches and wellness topics
Employment
  • Content for Coaches & Consultants
    Owner of Consultants & Coaches, present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Ajijic, Mexico
Previously
San Diego, CA - Paris, France - Marbella, Spain