Social Blue is one of Atlanta’s first and finest social media marketing and brand consulting firm, locally operated at 4080 McGinnis Ferry Road, Suite 801 in Alpharetta, Georgia. Social Blue is focused totally and exclusively on achieving your objectives. Our team has nearly 40 years in marketing, advertising, brand development, social media and online marketing and public relations. In fact, our team at Social Blue was recently awarded the INBOUND MARKETING CERTIFICATE of EXCELLENCE by IMU.
In today’s new marketing and entrepreneurial age, Social Media is an important marketing tool for every business and an element that needs to be incorporated into every marketing plan. According to an August 2011 survey Marketing in the Digital World conducted by Zoomerang.com, nearly half of the small businesses surveyed are utilizing social media to market to customers. This survey noted that the most effective tactics for businesses to reach customers through social media is with wall posts and direct messages. The survey stated that the most important reasons small businesses use social media are to connect with customers, enhance visibility and self-promote.
We believe Social Media strategies need to be tied together with a comprehensive marketing plan. Without a plan, social media marketing can be a colossal waste of time. However, with the right approach it can reap tremendous branding and marketing rewards. A Social Media Marketing Plan outlines the proper use of time, effort and money. Unfortunately most small business owners are not marketing professionals and do not approach social media with a marketing perspective.
WHY HAVE A SOCIAL MEDIA MARKETING PLAN?
The key to generating ROI from your social media marketing is by making the most of the time that you contribute to these activities. The way to make the most of your time is to have a plan. We help our clients do just that!
ABOUT SOCIAL BLUE
Social Blue’s management team is comprised of experienced, marketing and business development professionals. Our team's extensive experience in healthcare marketing and development has attracted countless clients whose success depends on smart and up-to-date trends to attract boomer consumers. Our Management Team's previous healthcare development efforts have been featured in: The Wall Street Journal; The Chicago Tribune; Town and Country Magazine; Fox Business Network; Fox Sports Network; Reuters; The American General; Business & Health; Medical Economics; The American; Employee Benefits News; The Journal of American Enterprise Institute; Atlanta Business Chronicle; Business Atlanta; Managed Healthcare; Bureau of National Affairs Report; The MCIC; and many other prominent publications.