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Ed Vayn
63,050 followers -
Entrepreneur with IT, social media and internet marketing experience. Founder of SOUNDPROSPECT(R) Corporation
Entrepreneur with IT, social media and internet marketing experience. Founder of SOUNDPROSPECT(R) Corporation

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Pinterest Marketing Consultant Reveals: The Rise of Pinterest as a Shopping (Not Social) Site
http://www.jckonline.com/2016/11/23/rise-pinterest-shopping-not-social-site h/t +JCK Magazine

“Pinterest is not a social media network,” insists +Anna Bennett, a well-known Pinterest expert. Of course, the online platform, whose users “pin” links and images to virtual bulletin boards, has social elements—users can share and comment on pins, and follow and be followed by others.

But Bennett means that almost no one goes to Pinterest to chat with pals or catch up on news. They go to shop. It’s a distinction brands should take to heart, says Bennett, who teaches Pinterest Marketing for Business on her website, WhiteGloveSocialMedia.com. “On Pinterest, you don’t have to force people to shop.”

Silicon Valley venture capital titan Mary Meeker’s KPCB Internet Trends report—one of the business world’s most anticipated annual summaries—backs up that assertion. Meeker’s 2016 report says that 55 percent of Pinterest users find and shop for products on the platform, compared with only 12 percent of users on Facebook and Instagram, respectively, and 9 percent on Twitter.

And with a spate of new updates and tools for users, the network is increasingly making it easier for retailers to sell (and buyers to buy) directly on the site. We asked Bennett to break down the newest retailer-friendly features on the platform:

CLICK HERE to read the full article
http://www.jckonline.com/2016/11/23/rise-pinterest-shopping-not-social-site

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Motion AI lets anyone easily build a bot

Motion AI, a Chicago company that lets anyone easily build a bot without touching a line of code, has announced it is open to business after several months of private testing. What, another bot-builder? Dozens of other startups have launched to build bots for developers, especially after Facebook kicked off a bot craze last month that now has tens of thousands of developers building bots on Facebook Messenger alone. But Motion AI stands out because it hand-holds you through building every aspect of the bot’s flow, including deployment across most of the bot platforms (Facebook, Slack, SMS, email, Web and so on). Moreover, it has created what it calls bot “modules,” which package up the logic required for building particular bot features. This saves novices — and even experienced developers — multiple steps. These modules will soon be featured in a store (to be launched in about a month) where customers can take whatever module they need as they put together their bots, according to founder and chief executive David Nelson.

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6 Social Media Trends That Will Transform Your Business

The social media landscape continues to evolve at a rapid pace. How are you keeping up?

What if you could position your company to navigate the choppy waters of social media with ease? Alright…maybe not with ease (let’s not go overboard) — but with strategic design?

If you're ready to move the needle on your social media efforts, read today's post.

I share the top 6 social media trends that will transform your marketing efforts.

Click the link to read the full article and grab the Infographic! http://rebekahr.com/1ohNo87

#socialmedia   #socialmediamarketing   #businesstips   #marketing  
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The Art Of The Penguin – 10 Lessons From 1,000 Influencers

Connecting with influencers is one of the best ways to get ahead in business (and blogging).

In today's post for +Blogging Wizard, +Jason Quey (the best networker I know) shares a bunch of super important lessons for connecting with influencers.

These lessons have come from connecting with 1,000 influencers over a few months - woah!

.... The penguin thing will make sense too. Promise.

Read it here: http://www.bloggingwizard.com/1000-influencers/


#influencemarketing #relationshipbuilding

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Ask yourself: "What are the 3 most common distractions stealing my time?"

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21 Social Media Tools for Smart Marketers

Value your time online? Of course you do! And getting your time back is more important than ever. 

That's where the right tools come in! 

New on the blog today: 21 social media tools every smart marketer should be using.

Click here to read the list AND grab a copy of the full Infographic! http://rebekahradice.com/social-media-tools-for-smart-marketers/

#socialmedia   #socialmediamarketing   #socialmediastrategy   #socialmediamanagement   #businesstips  
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